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MFA News: Industry News

HUR Health and Fitness Equipment - ACSM Top Fitness Trends for 2013

Friday, February 08, 2013   (0 Comments)
Posted by: Stephanie Marquart
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ACSM LISTS OF TOP FITNESS TRENDS FOR 2013

The ACSM Health & Fitness Journal has released a survey of the Top Fitness Trends for 2013, representing more than 3,000 health and fitness professionals worldwide.

According to survey, the second topic was Strength Training and the sixth was Fitness Programs for Older Adults.

Medical fitness centers and senior housing communities whose wellness centers are open for the local community are in a great position to provide superior active aging programs for older adults and dominate this market. Your staff already has the skill set needed to implement these programs. The older adult fitness market is a fast growing and highly profitable segment of fitness.

DO YOU HAVE THE RIGHT EQUIPMENT TO IMPLEMENT STRENGTH AND BALANCE PROGRAMS FOR OLDER ADULTS?

Fact #1: 29% of 60+ and 46% of 80+ year olds cannot lift 10 lbs (CDC Research 2006) and therefore, may not be able to use traditional weight stack exercise machines with high starting resistance and increments (15-20 lbs). High speed power exercise programs cannot be implemented with weight stack machines.

Fact #2: Falling is the number one injury reason for 65+ year olds - every 3rd American over 65 falls each year.

SOLUTION:

The HUR Health and Fitness Equipment Computerized Strength Exercise Machines and HUR iBalance Testing Systems are designed to implement active aging programs - functionality, fall prevention, continence, and physical therapy programs - and to measure the outcomes.

The HUR machines are low impact with close to 0 resistance to stepless increases.  See www.hurusa.com for more information.


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