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Annual Conference Speaker and Session Details
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21st Medical Fitness Association Annual International Conference

Speaker and Session Details - in alphabetical order by speaker

Robin Klaus, Tom Rhind, Nicholas Tejeda and Sam Young
CEO Forum

Objective 1: TBD
Objective 2: TBD
Objective 3: TBD

Description: TBD

Biography: Leslie Adelman – Ms. Adelman Banks is also one of the founding managing members of Bayshore Fitness & Wellness Center of Hazlet, Bayshore Fitness & Wellness Center Old Bridge, Princeton Fitness & Wellness Center, RWJ Hamilton Center for Health & Wellness, RWJ Rahway Fitness & Wellness Center and CentraState Fitness & Wellness Center. Prior to her present position, Ms. Adelman Banks, as a seasoned attorney, spent twelve years specializing in commercial, banking, bankruptcy, and transactional law.
Robin Klaus – Chairman and CEO at Club One in San Francisco for the past 8 years. Before that, Robin was the President at Startrac for 12 years. Received his MBA in finance from the Stanford Graduate School of Business.
Tom Rhind – President at Power Wellness in the Greater Chicago Area. He has a BS in Business Administration from the University of Evansville. Tom has over 20 years of development, management and operational experience in medically integrated fitness and wellness centers.
Nicholas Tejeda – COO at the Twin Cities Community Hospital for the past year. Before that he worked as the Vice President for the Hospital and Ambulatory Operations at the Saint Mary’s Regional Medical Center for two years. Received his BA in Business Management in 2001 from the Wichita State University and then went on to receive his MHA in 2007 from the University of Kansas School of Medicine.
Sam Young – CEO and President for Tilton Fitness for the past 21 years. Has been a Captain in the US Navy Reserve for the past 29 years. Received a BS in finance from University of Richmond in 1982 and then a Post Bach in Accounting from the University of Florida in 1991.

Mohammad Al Ubaydli, MD
The Future of Healthcare Delivery: Putting the Patient in Control

Objective 1: We will discuss how patient control helps put the integrated model of medical fitness into action
Objective 2: Through the collaboration of caregivers, overall medical costs can be reduced
Objective 3: We will demonstrate a unique way for medical fitness facilities to differentiate themselves in the community

Description: Dr. Al Ubaydli is strategically focused on giving the patient control of his or her healthcare and well-being.  He will provide several examples of how when the patient is put at the center of the healthcare continuum via Dr. Al Ubaydli's company, "Patients Know Best", outcomes are improved, satisfaction is increased and healthcare costs can be controlled.

Biography: Graduated in 2000 from Cambridge University with a Class 1 degree. He has founded, Medical Futures Ltd, Medical Approaches and the new Patients know best. Mohammad’s specialties combine medicine with mobile and computing personal health records. He currently works with Blueprint Health LLC as a mentor and a limited partner while acting as a service consultant with the University of Cambridge Addenbrooke’s Hospital. He also is the founder of Patients Know Best since 2008.

Tom Arnold, PhD and Justin Thompson, BS
New Member Onboarding

Objective 1: Explore ways on how to enroll new members.
Objective 2: Review key questions to differentiate your facility from other clubs.
Objective 3: Promote and explain the Medical Fitness Difference.

Description: Illustrate the keys to enrolling new members for a Medically Based Fitness Center. The breakdown of the 4 stages to a great tour and key questions to define and differentiate your facility from other gyms, health clubs and fitness centers. The "Roadmap to Fitness” our award winning program to help your team define the Medical Fitness difference and use the degreed staff and registered dieticians to your advantage!

BiographyTom Arnold – Tom Arnold earned his MA from the University of Florida and BA from Baldwin-Wallace College. He has been with the TriHealth Fitness & Health Pavilion, Cincinnati, Ohio, since 1996. As Assistant Manager he oversees all program departments and medical exercise services. He has extensive experience in member services, operations, club programs and leads TriHealth’s Cancer Wellness Program.
Justin Thompson - graduated from Miami University in 2002 with a Bachelor's of Science Degree in Health and Sports Studies. Justin has been the fitness supervisor at the TriHealth Fitness & Health Pavilion since 2008 and been in fitness management for a total of eight years. He is a Certified Strength and Conditioning Specialist (CSCS) through the National Strength and Conditioning Association (NSCA) and recently got TRX certified. He has been a personal and sports performance trainer for the past ten years.

Terry Baldwin, Jerry McGowan, BA and Phil Tummarello
"Active Anywhere” A Medical Fitness Association Partner Program

Objective 1: Review the beginning of the grip free technology.
Objective 2: Review the mutual legacy by increasing the levels of physical activity.
Objective 3: Review the benefit with the value of the proposition for Medical Integrated Fitness Centers.

Description: With a shared vision to help people live healthier lives by integrating physical activity into their daily lives, this program will bring a more sustainable fitness model to market through the Medical Integrated Fitness Centers.

BiographyTerry Baldwin -Terry Baldwin is Vice President of Research and Development for Flexsolate. The inventor of Flexsolate’s patented grip-free technology. Terry continues to develop and patent new and unique ideas for products and equipment that are simple, easy to use, and work to support making everyone healthier.He is a certified trainer and competitive all natural body builder with more than 30 years of experience. Terry also oversees the development and implementation of product education and training with the Flexsolate technology. He owns his own fitness facility in Missoula, Montana, where much of the technology for Flexsolate is developed.Terry has won numerous titles and currently holds the world bench press record in his class. Terry has appeared in many publications for his achievements and is constantly sought out for his expertise in the areas of body sculpting, training, and overall fitness.
Jerry McGowan - As President of Flexsolate, Llc, Jerry is always looking for to improve peoples health. Flexsolate has created a ground breaking technology that perfects the exercise model. They have created two products that allow people to accomplish their fitness and exercise goals. Our grip-free cuff was the first patented device to serve this need, and the Gym In A Bag ™ was the second. Flexsolate produces the world's only grip-free lifting and exercise technology which has been scientifically proven to eliminate such issues as tendinitis, carpel tunnel, as well as any threats to joints and tendons during exercise, while offering a two to four times benefit from each lift. The Gym In A Bag ™ is currently being reviewed for the Medical health and fitness industries for its technological advances in exercise and fitness. Jerry received his BA from Wake Forest University in Speech Communication in 1971.
Phil Tummarello - As President and CEO, Phil leads the development of Advanta Health Solutions business strategy and wellness program design serving Commercial and MA Plans, Independent Practice Associations, Physician-Hospital Organizations, Accountable Care Organizations and Employers. Prior to co-founding Advanta, he served as President & COO at WellQuest. During his fourteen year tenure he forged the national expansion of its health and fitness network and delivered exercise programs to over seven million health plan members. He collaborated with a group of primary care physicians to create an exercise prescription intake model that required physician consent to exercise. Phil has successfully implemented health enhancement programs for employer groups including Avis, Home Depot, PSE&G, Verizon and served health plans including Citrus, Cigna, Guardian, Health Net, Horizon, Oxford, Prudential, Touchstone Health, Universal and United Healthcare in the design and delivery of targeted exercise programs for their membership

Eric Beard
Dysfunctional Functional Training

Objective 1: Attendees will be able to describe risks involved with common training modalities
Objective 2: Attendees will be able to integrate the latest trends in programming safely into client’s sessions
Objective 3: Attendees will be able to discuss the benefits of training modalities with their clients
Objective 4: Attendees will be able to identify modalities or philosophies are contraindicated for their clients

Description: Variety and progression are keys to a fitness or performance enhancement program. The popularity of non-traditional exercise modalities and philosophies has given rise to a new wave of programming options along with a rise in over-training and repetitive strain injuries. Come learn how to safely integrate new tools, techniques and toys into a fun, safe, effective and progressive integrated training program.

Biography: Currently the Director of Advanced Education at National Academy of Sports Medicine. As a practitioner, Eric has been hired for my skills as a manual therapist and corrective exercise specialist by world class professional athletes and top coaches. Blending teaching and "doing" over my career has refined my ability to relay complex concepts in a simple and easy to understand manner. Eric has sought after educator delivering workshops throughout the United States and across the globe on the principles of injury prevention, athletic performance enhancement and integrated training. Eric’s mission is to be a catalyst and facilitator that helps others move better, feel better and live better by positively impacting Individuals, organizations and global communities.

Jeff Bensky, PhD
Medical Fitness and the Experience Economy: The Integrated Model

Objective 1: How has marketing changed over the last 25 years?
Objective 2: Where is marketing going in the future?
Objective 3: How will experience design drive marketing and create an effective retail business?

Description: The traditional approaches to marketing are transforming rapidly. What was thought to be effective over the last 25 years, in fact, has already dramatically changed. For example, branding is still a very important component of any marketing effort, but knowing how experience design influences the brand is equally important.

Biography: As Founder and Chief Executive Officer of two companies, I have over 30 years of leadership experiences in creating real life retail value propositions in the development and management of integrated wellness and fitness services. I have leveraged strategic alliances among various health care entities. Experience design is a very important component of our efforts and helps our clients create congruent brand promise and their customer's brand experience. As a division director for Charter Medical Corporation and as a senior manager at Price Waterhouse’s National Strategic Consulting Practice and later in two distinct businesses, Jeff founded we focused on significant real estate developments and project management of integrated medically-based health and wellness centers.
B.A. in Psychology; University of Hartford, West Hartford, Connecticut
M.A. and Ph. D. in School and Educational Psychology, University of Connecticut, Storrs, Connecticut

John Caliri
"Back to Business" Creating the Opportunity to Practice Medical Fitness

Objective 1: Review with the audience on how to "think outside the box”.
Objective 2: Teach the audience on how to become a "retail resource”.
Objective 3: How to increase profits.

Description: As the need for medical fitness continues to rise in communities across the country driven in some respects by increasing healthcare costs, access to medical fitness has become crucial for all. Medical fitness centers must "think outside the box” and expand their reach beyond traditional revenue resources and become a "retail resource” for fitness and health. Learn new ideas to increase profits and reach everyone in your community to help them achieve a physically active lifestyle.

Biography: John Caliri is the Director for the FirstHealth Centers for Health & Fitness. FirstHealth owns and operates 6 centers serving more than 10,000 members in Pinehurst, Southern Pines, Raeford, Pembroke, Rockingham and Troy, North Carolina. A native of New Jersey, John was transplanted to North Carolina during his service in the United States Marine Corps. Settling in Moore County, NC in 1989, John soon began his career in the fitness world, with stints in both commercial and medical fitness center management. Since 1997 John has served as the Aquatics Director, Operations Director, Regional Operations Director and Director for all six FirstHealth Centers for Health & Fitness. John is recognized nationwide in the medical fitness industry for innovation and leadership. He has received numerous awards and currently serves on the boards of the Medical Fitness Association and the Southeastern Regional Hospital Health & Fitness Alliance.

Peg Calvario
Coaching for Health and Wellbeing: the Critical Hinge for Successful Delivery

Objective 1: Show the audience how to teach their members on uncovering their potential for a lifestyle of fitness.
Objective 2: Teach the audience "Time to think, Act and Lead Differently”.
Objective 3: Review the integration of medicine, fitness and coaching will transform healthcare – one member, one client, one patient at a time.

Description: Coaching is found on the playing fields, in boardrooms, and in executive retreats. Isn’t it time to muscle the power of coaching to improve the health and wellness of the world? Learn how the co-active coaching model can help your members’ uncover their greatest potential for a lifestyle of fitness -- so they never want to quit. Discover the unique coaching process to differentiate your service that’s applicable across industries and job descriptions. Now is the time to think, act and lead differently. The integration of medicine, fitness and coaching will transform healthcare – one member, one client, one patient at a time.

Biography: As a 25+ year veteran of the fitness industry, Peg Calvario was the co-founder of Pottstown Health Club where she handled the club's marketing and sales performance for more than one million dollars in membership sales. When her daughter was diagnosed with a terminal osteosarcoma in 2003, Peg was forced to rethink her own goals with her business as well as her life. Peg’s strategy leveraged her company's brand strength and positioned its sale in September 2008. It also instilled a life passion for her to transform the patient care and health club member experience through conscious communication and thought leadership. These experiences have given Peg the strength, the savvy, the initiative and the expertise to help other people to make the right choices for success and happiness.

Lisa Carson, MS, MBA
Providing Access and Changing the Lives of the Underserved Community

Objective 1: To outline the health challenges in a typical lower socioeconomic demographic with poor access to primary care.
Objective 2: To introduce a model for integrated health that provides access for vulnerable or underserved populations in an inner-city community.
Objective 3: Demonstrate how a primary care clinic that serves the underserved can create a team approach and produce outcomes reflective in biometric measurements and quality of life.

Description: As a primary clinic for the underserved and a sliding-scale fee based community fitness facility, the Church Health Center is piloting a Healthy Living Program for obese and diabetic patients utilizing an integrated team of physicians, healthcoaches, exercise coaches, and a dietitian to affect the lives of the patients served. The lessons learned through the pilot program teach us that success can be defined in many ways.

Biography: University of Memphis, Master of Exercise Science, August 1990
Union University, MBA, May 2009
Assistant Director, Integrated Health at Church Health Center – 2 years

Collette Carter, MA & Jeanne Clark, BS
Engage Your Community in Wellness Partnerships that Extend your Audience

Objective 1: Identify potential community partners that can support and help drive your wellness initiative.
Objective 2: Design a program that promotes participation and appeals to any fitness level or age with fun, engaging experiences.
Objective 3: Select relevant ways to measure outcomes that evaluate effectiveness.

Description: Physical inactivity is a nationwide concern. A sedentary lifestyle leads to many health risks and can impact quality of life. How do you get people moving and maintain wellness? Identify community partnerships with the shared goal of impacting health. Build collaborative efforts that maximize resources to engage groups with access to wellness extending beyond your facility. Design initiatives to produce synergy, measurable outcomes and establish healthy habits.

Biography: Collette Carter, MA – Western Kentucky University, MA Organizational Communications, August 1994
Director at Owensboro Medical Health System HealthPark – 16 years
Jeanne Clark, BS - Western Kentucky University, BS Social and Behavioral Health, December 2004
Membership Services Sales Supervisor at Director at Owensboro Medical Health System HealthPark – 6 years

Beth Cecil, BS & Isaac Coffey, BS, PHED
Put Me in Coach, I’m Ready to Play

Objective 1: Define the health coach's role in assessing a client's readiness to change.
Objective 2: Demonstrate active listening and coaching skills that will help foster strong relationships with their clients so that their client's may identify and achieve their health goals.
Objective 3: Develop the skills to build an integrated team and implement a successful health and wellness program.

Description: Today’s medical fitness professionals have the unique opportunity to embrace the role of health and wellness coach. A good coach helps people uncover their strengths, find their motivation, gain confidence and set achievable goals. Good coaches also build winning teams. Attend this interactive session to discover ways to assess a client’s readiness to change, gain active listening skills and learn how to build an integrated team that will allow your clients to win at wellness.

Biography: Beth Cecil, RD, LD is a wellness dietitian at the Owensboro Medical Health System HealthPark. Here she provides outpatient nutritional counseling for individuals of all ages, leads weight management programs for children and adults, and speaks on nutrition throughout the community. She holds a Bachelor of Science Degree in Dietetics from the University of Kentucky and has a Certificate of Training in Childhood and Adolescent Weight Management. She writes the weekly Eating Well column in the Owensboro Messenger-Inquirer newspaper. She recently co-authored a MFA Feature Article for ACSM’s Health and Fitness Journal.
Isaac Coffey, BS, PHED – Radford University, BS Physical Education, June 2000
Manager of Health and Fitness at Owensboro Medical Health System HealthPark – 3 months

Russell Certo, PT OCS
Medical Fitness and the Patient Centered Medical Home

Objective 1: Understand the concept of the Patient Centered Medical Home
Objective 2: Understand the integration of medical fitness as it relates to Rehabilitation services provided by Physical Therapists and referrals for non traditional physical therapy patients
Objective 3: How physical therapy, medical fitness and the Patient Centered Medical Home is a collaborative effort and how the partnership fits into the Accountable Care Organization (ACO)

Description: Many Health Care providers have begun to implement medical fitness programs into their existing medical practices. This seminar with discuss the next evolution of medical fitness, its integration with physical therapy and the partnership between it and the patient centered medical home. In many areas of the country insurance companies are beginning to pay for appropriately provided medical fitness services through reimbursement for physical therapy. Additionally the insurance company is asking that Family Practitioners begin following the concepts of the Patient Centered Medical Home. For those medical practices that have adopted the PCMH as their delivery system, they are beginning to realize that a partnership with a physical therapy clinic that specializes in medical fitness differentiates their medical care from what is currently being provided. An alliance between the PCMH, the PT clinic and the insurance company, sets up as a sensible partnership as medical delivery begins to move toward Accountable Care Organizations.

Biography: Quinnipiac University, BS Physical Therapy, October 1982
Owner/Director at Grand Island Physical Therapy and the MOG – 24 years

Raina Childers BS, MS & Hannah Schultz MBA
The Medical Weight Management Spectrum and Where Medical Fitness Centers Fit

Objective 1: To introduce the spectrum of medical weight management options for patients
Objective 2: To understand the efficacy and economics of the various medical weight management options
Objective 3: To explore which weight management options are best suited to the medical fitness center

Description: There are approximately 30 million Americans who have a medical necessity to lose weight and many millions more whose lives and health would be improved significantly through long-term weight loss. The commercial diet industry does not provide effective treatment. Learn about the spectrum of medical weight management options from individual counseling with a dietitian to bariatric surgery. We’ll discuss the efficacy and economics of the various options and why it is important to offer variety. Finally, we’ll review which options are best suited to the medical fitness center environment.

Biography: Raina Childers - BS in Dietetics from Southeast Missouri State University
MS in Food and Nutrition from Southern Illinois University-Carbondale
Registered Dietitian Certified in Adult Weight Management
Certified in Childhood and Adolescent Weight Management
Currently the Nutrition Services Coordinator for Southeast Health-HealthPoint Fitness Centers (Locations in Cape Girardeau and Jackson, MO)
Hannah Schultz - University of San Francisco, MBA Business Administration, May 2011
CEO at Health and Nutrition Technology – 9 years

Jason Conviser, PhD, FACSM
New Technology Challenges Theory of Inevitability of Osteoporisis

Description: When we talk about the differences between a traditional fitness center and a Certified Medical Fitness Center members overwhelmingly report RESULTS as one of the most important differentiators between the two "apparently” similar facilities. A traditional fitness center sells memberships. Medical Fitness Centers are designed to provide their members with results!

An opportunity exists for all Medical Fitness Centers to begin providing a results based program to significantly deal with one of the most difficult health care life changing events associated with aging – Osteoporosis.

Art Curtis PhD, Ken Germano, PhD
Medical Fitness Forum

Description: The Medical Fitness Association will present a lively and informative workshop on medical fitness and the difference it can make for your fitness club.  Healthcare today is moving more toward prevention vs. treatment and this bodes well for the independent club operator.  You should be looking for ways to make your club "stand out" in the competitive marketplace by providing medically integrated services that connect you to the healthcare market, increase valuable physician referrals, and make your club the club of choice for people coping with lifestyle-related medical conditions.

David Dolbow, PhD, DPT, RKT
Activities-Based Restorative Therapy

Objective 1: Recognize the appropriate definition of ABRT and its practical values.
Objective 2: List the five key components of ABRT.
Objective 3: Describe the processes and benefits of the key components of ABRT.

Description: David Dolbow PhD, DPT, RKT will discuss Activity-Based Restorative Therapies, which is a new fundamental approach to the rehabilitation of neurological paralysis. The goal of this approach is to achieve activation of the neurological levels located both above and below the injury level using rehabilitation therapies. Massed physical activity and exercise are utilized in ABRT in conjunction with other rehabilitation techniques for the management of chronic spinal cord-related neurological paralysis.

Biography: David R. Dolbow, Ph.D. DPT, RKT received his BS and M.Ed degrees in Human Movement with specialization in Clinical Kinesiology/Corrective Therapy at Boston University, his Ph.D. in Exercise Physiology from Middle Tennessee State University and his DPT (Physical Therapy) from Belmont University. Dr. Dolbow is a Research Specialist in the Spinal Cord Injury & Disorders Service at the McGuire VA Medical Center in Richmond, VA. Previously, Dr. Dolbow was employed as a Kinesiotherapist and Physical Therapist at VA Medical Centers in Murfreesboro, TN, Nashville, TN, Tucson, AZ and Tomah, WI. Dr. Dolbow served as the Chief of Kinesiotherapy for over 20 years at the VA Medical Center in Murfreesboro, TN. Dr. Dolbow is a past Vice Present of the AKTA and has served the AKTA in several official capacities.

Thomas Dreisinger, PhD, FACSM, RCEP
Exercise in the Management of Chronic Low Back Pain

Objective 1: Understand the cope of spinal costs, epidemiology and treatment.
Objective 2: Describe principles of exercise prescription necessary to drive treatment, to include: strength, flexibility and endurance (frequency, intensity, time and type).
Objective 3: Recognize the impact of aging in the rehabilitation process.

Description: Chronic Low Back Pain costs more than 100 billion dollars in this country, yet we have few objective measures by which to determine clinical success. The only consistently successful therapy has been exercise. The question...How much? What kind? Exercise does/response? This presentation will discuss these issues from evidence based, outcomes driven point of view.

Biography: Dr. Dreisinger is Executive Vice President for Outcomes Research for Pure HealthBack, a company providing outcomes directed chronic spine rehabilitation. He is also President of Therapy Advisors, a consulting group that provides management of chronic back pain therapy solutions and web-based clinical outcomes for medical practices. Prior to this, he was Research Coordinator for U.S. Spine & Sport Foundation in San Diego, California and Vice President of Outcomes Management for Integrated Pain Solutions, a company dedicated to the management of individuals suffering from pain. Dr. Dreisinger was Director of Research and Development for Dynamic Rehabilitation of Detroit, Michigan. He was a founder and managing partner of Progressive Spine Care and Rehabilitation, a fully computer-automated spine clinic, in Columbia, Missouri. He developed a successful upper extremity injury prevention program for Tyson Foods, Justine Industries and MagTek in the 1990s virtually eliminating carpal tunnel surgeries for those participating in his programs. Subsequent to this, he was Vice President of Prevention First, a venture funded company dedicated to the prevention of spinal injuries in industry. Clients included United Airlines, Northwest Airlines and 3M.

Dr. Dreisinger’s background spans 30 years of clinical experience in rehabilitation, orthopedics and physical medicine. He has taught at the university level, and presented scientific papers both in the United States and Abroad on topics related to the management of the chronic back pain patient and clinical outcomes. He has published articles in numerous biomedical journals including Spine, Orthopedics, Journal of Rheumatology, Sports Medicine, Paraplegia, and the Journal of Cardiac Rehabilitation. Dr. Dreisinger is a fellow in the North American Spine Society, the American Back Society, and the American College of Sports Medicine. He is a co-chair for the 2012 North American Spine Society’ annual meeting in Dallas Texas, past co-chair the Exercise Committee for the North American Spine Society; past chairman of the Practice Board for Clinical Exercise Physiology of the American College of Sports Medicine, and past chairman of the Board of Directors of the McKenzie Institute – USA, an organization whose mission is the non-operative management of individuals with back pain. He is past chair of the Research Committee of the McKenzie Institute International, immediate past Chair of the International Mechanical Diagnosis & Therapy Research Foundation and Secretary for the American Back Society. He sits on the Board of Trustees for the McKenzie Institute International, and the Vert Mooney Foundation.

Dr. Dreisinger received his Bachelor of Arts degree from Fairmont State College in, his Master of Science degree from University of Wisconsin-LaCrosse, and his Doctoral degree in exercise physiology from the University of Missouri. He served in the United States Army from 1968-1971 as an air traffic controller, and is a Vietnam Veteran. He resides in San Diego, California with his wife of 32 years Molly Ann (Eberhard) Dreisinger.

Eric Durak, MS
Looking at Cancer and Exercise as a Healthcare Component

Objective 1: Review the risk factor for cancer.
Objective 2: Provide exercises that may improve the patient’s longevity.
Objective 3: Refresh how the lymphatic system works.

Description: Lymphedema is a risk factor of many cancer survivors. The risk doesn’t diminish over time and once stricken, the condition cannot be cured. However, through fun exercise and movement, improvements can be made while thriving, not just surviving holds true. We’ll refresh what the lymphatic system is, how it works and why it’s important and how to handle the complications.

Biography: Eric Durak received his Master of Science degree from the University of Michigan in 1986. His research experience is in the application of exercise for special population groups, such as diabetes, high risk pregnancy, cancer, and metabolic disorders. He has published scientific articles in journals such as: The American Journal of Obstetrics and Gynecology, Diabetes Care, The Diabetes Educator, Sports Medicine, Training, and Rehabilitation, and The Somatics Journal, as well as numerous magazine articles. Eric is the author of the Ins and Outs of Medical Insurance Billing, and five other monographs, published in 1994. He is an active member of the American College of Sports Medicine, Physician's Committee for Responsible Medicine, The Institute for the Noetics Sciences, and the Somatics Society.

David Evans BS, MA, Judy Martin MS
Outcomes: The Silver Bullet

Objective 1: Learn about key trends in the medical fitness industry.
Objective 2: Learn what outcomes you can expect from the significant traffic generated by the medical fitness center membership.
Objective 3: Learn from the members themselves about their reasons for joining and the outcomes they expected/achieved, and the impact on their utilization of the health care system sponsor.

Description: Most medical fitness centers have not tracked the referrals from their membership into the health system. Many have not tracked the outcomes to the individual member. We are conducting a survey of members of medical fitness facilities to examine their decision to join a medical fitness center, the outcomes expected and achieved, and the impact on their utilization of the healthcare system sponsor. We will report the results along with key trends in the industry.

Biography: David L. Evans is a founding principal with Meritage Healthcare Strategies, LLC and currently assists healthcare organization throughout the country with the planning, development and performance of medical fitness centers. He has more than 26 years experience in the development, implementation and management of sports medicine, preventive health and fitness facilities, programs and services. He served for four years as the Director of the Baptist Health & Fitness Center in Nashville, TN and for 12 years as the Managing Director of Baylor-Tom Landry Sports Medicine & Research Center in Dallas, TX both of which are hospital-based integrated health and wellness centers. In these roles he was responsible for the development, start-up and ongoing management of operational procedures, staffing, programs, services, quality control, customer satisfaction, and financial performance of the center. Additionally, he has experience as a professional athletic trainer for high school, collegiate, and professional sports teams, served as a research associate for the Cooper Aerobics Center, and was the Director of Preventive Health Services for Baylor Health Care System.

Judy A. Martin has over 25 years experience in management consulting and project feasibility analysis. She has presented at conferences such as Medical Fitness Association, IHRSA, and SEHFA, has published articles and is frequently sought out for quotes and insights regarding the state of the medical fitness industry. Judy has consulted with more than 200 hospitals and health systems that have considered wellness center development, resulting in more than 50 centers being built—several have achieved award-winning results. Her primary focus is feasibility studies and business planning for fitness, day spa and complementary medicine business units.

Judy formed Meritage Healthcare Strategies with David Evans in late 2002 to assist healthcare clients and entrepreneurs with feasibility, business planning, development and marketing efforts. Meritage’s focus is on generating profitable new revenue streams, developing new facilities and re-tooling existing programs to achieve optimal performance. Prior to founding Meritage, she was an owner of The Benfield Group, a St. Louis based consulting firm with a successful track record in concept development, project feasibility and business planning for medical fitness centers.

Rudy Fabiano, AIA
Renovations – How to Evaluate Club for Improvements that will Raise Retention, Market Share, & Success

Objective 1: To become educated on the current trends in health club design that will essentially keep your club ahead of the competition.
Objective 2: To learn how to create a feasible "Smart Budget" guideline for your renovation.
Objective 3: To become more familiar with specifics regarding the renovation process - from budgeting to design to construction - through real life case studies.

Description: Mr. Rudy Fabiano, of Fabiano Designs, will be speaking on the current trends affecting health club design. Specifically, he will discuss procedures for properly analyzing a facility for deficiencies in flow, aesthetics and function. In addition, he will explain how to implement the appropriate upgrades to improve those items and accommodate current trends. Mr. Fabiano will also explore various ways to prioritize needs and how to appropriate the available funds and resources accordingly. A slide show consisting of recent examples will support the presentation including color photographs, budget analysis and design images. The presentation will conclude with an open forum question and answer session which will target the audiences' specific needs.

Biography: As a prominent wellness industry leader and design pioneer, Fabiano’s unique fusion of innovation, inspiration and purpose has attracted both national and international attention. He has received 20 awards for facility design, 40 nominations for facility design, and was also the winner of the 2000 Hollywood Theme Entertainment award for health club design. He currently contributes regularly to:
The Smart Design Series articles in Club Industry Magazine. LICENSES Nationally accredited through NCARB - Colorado, Connecticut, Delaware, Florida, Georgia, Idaho, Illinois, Kansas, Maryland, Massachusetts, Mississippi, Missouri, New Hampshire, New Jersey, New York, North Carolina, Ohio, Oregon, Oklahoma, Pennsylvania, South Carolina, Tennessee, Texas, Virginia, Washington, and Wisconsin. Fabiano Designs International

Donald Gallucci, BS
Functional Chain – Train the Kinetic Chain Functionally

Objective 1: Observe and Assess: Observe the individual’s posture, movement and gait cycle looking for possible misalignment and dysfunctions. Assess the individual’s Range of Motion and implement a movement screen to display muscle imbalances.
Objective 2: Identify and Correct: Develop an exercise program to isolate muscle exposed in assessments. Create progression of exercises to improve the strength and function of muscle(s).
Objective 3: Integrate into Function: Introduce the importance of posture, engaging core and correct breathing that will enhance the action. Provide instruction guiding the individual to perform multi-joint functional exercises that will identify involved muscle.

Description: Movement can be functional and will provide the necessary skills to perform activities for daily living. Functional movements contain certain qualities essential to perform the ideal motor skill sequence. Developing an exercise program requires insight and knowledge regarding functional movement. Understanding movement patterns, identifying muscle imbalance and dysfunction are necessary to properly progress your client. This presentation will encompass all areas to develop the optimal program and keep your client fit.

Biography: Lock Haven University of Pennsylvania, BS Health and Physical Education, December 1990
Master Trainer/ Educator, Owensboro Medical Health System HealthPark – 11 years

Elizabeth Glenn-Bottari, MA, RN, CRRN
What Hospital Leadership Wants/Needs to Know About Medical Fitness

Objective 1: Learn what Hospital leadership expects from Medical fitness facilities
Objective 2: Learn how medical fitness facilities are integral and key Dept of health care systems and the gateway to the new health reform
Objective 3: Learn other contributions a medical fitness center can make to a health care system besides profitability

Description: This presentation will review the expressed desires of hospital leadership as it relates to medical fitness center. It will emphasize the many contributions a medical fitness center offers a Hospital. It will emphasize the key role MFCs have in health care and the new developing health care reform. This presentation will explain why medical fitness is the future of health care.

Distinguish your Medical Fitness Center from all Competitors in your Market

Objective 1: Learn the difference between MFCs and both low and high priced competitors in your market
Objective 2: Learn how to counter competitive offers
Objective 3: Learn ho to attract and the opportunities with a new incremental market

Description: Concerns have been raised by members and people in our industry that they have a difficult time competing with low priced commercial facilities. The presentation will identify the distinction and special attributes an MFC has over all competitors. You will learn you have no competition and an MFCs fees are cheap at twice the price.

Suzanne Gray, MS
The Proper Environment and Power of Play for Autistic Populations

Objective 1: Learn about proper exercise techniques and how to create the appropriate surroundings to be effective with autistic populations
Objective 2: The eight essentials strategies of the award winning Raise the Bar program to achieve desired behaviors will be demonstrated.
Objective 3: The measured health and well being benefits for each participant will also be discussed

Description: Exercise programs are one of the most underutilized yet effective treatments for youth and adults with Autism Spectrum Disorders. Traditional fitness programs, though fun and appropriate for typical populations, are not usually a good fit for this special population. Because one size does not fit all, Raise the Bar will address movement activities to identify movement dysfunctions, strength and sensory deficits impeding success.

Biography: Suzanne Moore Gray, Owner and Founder of Right Fit Sport Fitness Wellness a business that develops model sports, fitness, and occupational training programs for people with and without special needs. Suzanne earned a Bachelor of Science Degree from Slippery Rock University and a Master’s of Science Degree from Western Illinois University. Soon thereafter, Suzanne met Dr. Mary Mikros, Principal at J.C. Orozco Academy in Chicago, and was asked to build a gym and fitness program for the school’s children. It was here Suzanne created the "One Magnificent Workout for Kids”, this model youth fitness program was awarded Illinois’ Top Elementary School Youth Fitness Program and was personally visited by Arnold Schwarzenegger, who was then President of the President’s Fitness Council. Suzanne was asked to serve on the Illinois Governor’s Physical Fitness Council and became Head Coach of Hinsdale Central High School Varsity Pom Dance and Competition Teams. Before starting her second business, Right Fit, Suzanne was hired as the Fitness Administrator and Youth Fitness Coordinator for the Five Seasons Sports Club.

Jay Groves, MS
The Vanderbilt Cancer Wellness Program; A Collaborative Approach to Serving our Oncology Patients and Community

Objective 1: Participants will gain a clear understanding of the strategies and organizational structure that were utilized to develop a successful Cancer Wellness Program within the context of an Academic Medical Center.
Objective 2: Participants will understand the marketing and communication strategies that were employed to promote the Cancer Wellness Program among our Cancer Center faculty and providers.
Objective 3: Participants will identify the key roles played by our Patient Advisory Council and Medical Advisory Committee in the creation and development of our Cancer Wellness Program.

Description: In 2011, the Vanderbilt-Ingram Cancer Center (VICC) partnered the Vanderbilt Monroe Carell Jr. Children's Hospital, the Vanderbilt Orthopedic Institute, the Vanderbilt Dayani Center for Health and Wellness and the Vanderbilt Center for Integrative Health to develop the Vanderbilt Cancer Wellness Program (VCWP). The initial focus of the VCWP was on the creation of a Lymphedema Therapy Clinic (LTC), a Stem Cell Transplant Rehab Program and a gentle movement exercise program ("Renew") for cancer patients in treatment. Since May, 2011 the LTC has seen 890 visits, the Renew program has had 315 visits and 6 patients have completed the Stem Cell Rehab Program. Efforts are now underway to assess patient satisfaction, QOL and clinical outcomes.

Biography: Graduated in 2010 with a Masters of Management in Health Care from the Vanderbilt University. Has worked as the Administrative Director for the past 28 years at the University’s Medical Center.

Jodi Heimrich
Reaching Your Community Through Competitive Events for all Ages

Objective 1: Learn how to develop events such as running races, triathlons, race prep training programs and clinics that can provide opportunities for the community to experience your facility, programs and training staff.
Objective 2: Learn how partnering with other races in your community to establish a race series can increase participation, allow for sharing of resources and equipment and provide qualified volunteer staff.

Description: The collaboration provides support for the development of new races that meet safety and professional race management standards. Through the series a participation and performance competition will draw participants and that helps to increase the donation of funds to the race supported charities.

Biography: Jodi Heimrich is the special services coordinator at the FirstHealth Center for Health & Fitness in Pinehurst, NC. She manages the group exercise and kids center departments and has over 20 years of teaching experience. She is a national presenter for Interactive Fitness Trainers of America. Certifications include AFAA and IFTA in group exercise and personal training. She also serves as the race director for the Turkey Trot 5K, 10K and Half Marathon, Run for the Ribbons 5K Trail Run, and the FirsthHealth of the Carolinas Youth Triathlon. She is the coordinator of the FirstHealth Sandhills Race Series.

Jeramie Hinojosa, MS
Managing to Medical Fitness Standards

Objective 1: The participant will learn how to identify and utilize the expertise of a medical director or advisory board.
Objective 2: The participant will learn how to use pre-activity screening procedures to appropriately refer potential users to maximize outcomes.
Objective 3: The participant will learn the basics of preparing your team to handle emergencies effectively.
Objective 4: The participant will learn how integrated medical programming can meet the needs of your members and community.
Objective 5: The participant will learn how to recruit, train and evaluate highly skilled staff.
Objective 6: The participant will learn how to evaluate programs/services to determine their effectiveness.
Objective 7: The participant will understand the importance of maintaining a margin for your business so you can do your mission.

Description: Medical Fitness Centers are uniquely positioned to deliver an unmatched level of preventive care to our customers. The success of your center depends on your knowledge of what differentiates your business and your ability to effectively manage your medical fitness resources. In this session we’ll discuss the practical application of the MFA’s standards and guidelines including physician leadership, user screening, emergency preparedness, program management and financial accountability to create the most positive outcomes for your customers and your business.

Biography: For the past 4 years, Jeramie has served as the Director of the Olympic Centers at East Texas Medical Center. Before that Jeramie worked as the Senior Clinical Exercise Specialist at the East Texas Medical Center for 6 years. Graduated with a MS in Clinical Exercise Physiology from the University of Texas at Tyler in 1998.

Roger Jahnke, O.M.D. ~ Keynote Speaker
Integration of the Mindy Body Component

Objective 1: The recovery of America’s lost value – self-reliance.
Objective 2: How to fill the marketing and sales funnel with an automated coaching "wizard”.
Objective 3: The human body makes medicine for free.

Description: TBD

Biography: Roger Jahnke, O.M.D., has dedicated his professional life to sharing the powerful ancient healing traditions of China. He is the director and chief instructor of theInstitute of Integral Qigong and Tai Chi, Santa Barbara, California; and a cofounder and recent chairperson of the board of theNational Qigong Association.
With almost 30 years of clinical practice as a physician of acupuncture and Traditional Chinese Medicine and eight research tours to China, Dr. Jahnke has emerged as a key spokesperson forTai Chi (Taiji) andQigong (Chi Kung) and is a master teacher of these arts. He has studied hundreds of forms of Qigong with master teachers and visited numerous hospitals, institutes, training centers, temples, and sacred sites in China, focusing on the cultivation ofQi(Chi).

Wes King, LGI, WSI, CPR
How to "Tap” into your Water – Aquatic Program Growth

Objective 1: To provide a systematic plan that show will show strategies on how increase usage and revenue for facilities with pools.
Objective 2: To establish accountability and training standards for aquatic management to implement within their department.
Objective 3: To show the sustainability of an aquatic programming based on scheduling, marketing, and facility-wide promotion.

Description: The content covered will be a combination of current Aquatic program successes at Galter Life Center (Chicago, IL). The information will be presented in a universal manner so support the growth of similar facilities. There will be details regarding staff training, types of classes to offer, scheduling options and space utilization. The secondary goal is to provide specific tools that can be used for Aquatic leaders to develop sustainable and profitable programs.

Biography: Western Illinois University, BA, May 2002
Aquatics Director at Galter LifeCenter – 15 months

Doug Kleber, RKT, LMT, ND
From Stabilization to Function

Objective 1: To understand the importance of strengthening and stabilizing joints before functioning.
Objective 2: To identify element, compound and complex movements.
Objective 3: To show how to progress through element, compound, and complex movements and the factors that determine how to progress.

Description: We will discuss the importance of stabilizing joints in situations such as neurological conditions, injury, and preparation for activity or competition. We will look at several joints and identify the element, compound and complex movements for those joints showing how to get them ready for function. We will discuss the importance of progression, and how to progress in both rehabilitation and performance training. We will also discuss the importance of nutrition as a part of the progression process.

Biography: University of Illinois, Kinesiology, May 1977
President at Personal Performance Training and Rehabilitation – 19 years

Stewart Levy, R.Ph
Evidence Based Chronic Disease Tools, Resources and Effective Models

Objective 1: Identify the difference between HRA and Predictive Risk Assessments
Objective 2: Learn about specific evidenced based assessments focused on nutrition, activity, behavior change
Objective 3: Identify best practices employers have used to implement professional staff, including RDs and Health Coaches, and other professional staff within Medical Fitness Association locations

Description: This session will address the need for Medical Fitness Association members to implement wellness programs that achieve effective ROI and measure health outcomes. We will first evaluate assessment tools that measure not only chronic disease risk but also can predict the future risk of an employee population. There are also new evidenced-based assessment tools, developed in academia, that are specific to nutrition, activity, and behavior change that can help support health coaching / intervention program. The presentation will then highlight successful case studies with Abbott, Texas Instruments, and BMW which used these evidenced based assessment tools and incorporated professional staff such as RDs and health coaches to measure outcomes on their employee populations. We will also highlight the importance of health coaching and credentialing as it pertains to effective health outcomes. Finally, a review of management tools Medical Fitness Association Members can use to support internal administration of their wellness programs and measure outcomes.

Biography: Stewart Levy R.Ph. is the President and founder of Health Promotion Solutions a consulting and service organization focused on evidenced-based solutions for the prevention, screening, and management of chronic diseases. Clients include major Fortune 500 Employers, Insurance Companies, Retail Chains /Clinics, Pharmaceutical Companies, Business Coalitions, Medical Fitness Centers, Technology Firms, and Health Promotion Organizations. Stewart’s 25-year healthcare career includes senior level sales and marketing positions in the pharmaceutical industry including Novo Nordisk and Merck and Senior VP of Business Development with Impact Health a national health promotion organization. Stewart Levy has a Bachelor of Science Degree in Pharmacy from the University of Wisconsin and is a licensed Pharmacist. He completed a Masters Degree in Business (MBA) in Marketing, from Farleigh Dickinson University. Most recently he is serving as an Adjunct Professor at the Wharton Business School (Penn) working on Global Consulting.

Dan Lynch, MS, FWHP
Medical Fitness Centers and the Future of Profitable Medicine

Description: As we approach full implementation of Healthcare Reform in 2014 prevention will be a key strategy in keeping Americans healthier. As a result, medical fitness centers will continue to grow as they have over the last decade at an approximate rate of 400%. Learn how you can make your center increase its profits and also increase the profits of outpatient services for your hospital. Learn how your healthcare system can get into the medical fitness business at no cost.

Biography: Dan Lynch is President and CEO of VisionBridge. He has been actively engaged in the development of medical fitness centers since his entry into the fitness business in 1973. Starting in the corporate world at Mobil Oil Corporation, he has developed centers for Chase Manhattan Bank, HBO and consulted with companies like American Express, First Chicago, Merrill Lynch and others. Since 1997 he has been exclusively involved with medically integrated health and fitness centers. Dan was responsible for the creation of the American College of Sports Medicine’s Health & Fitness certification. He has a Bachelor of Science from Manhattan College, Bronx, NY and a Master of Science from Queens College in the City University of NY. He holds ACSM certification as a Program Director and Health/Fitness Director and a Fellowship in Integrative Medicine from the Kaiser Institute. Dan has published over 50 articles and has lectured extensively in the United States and in Africa, the Middle East, Europe and the Far East on the medically integrated model

Dianne McCaughey, PhD
The Medical Fitness Expert - Leading the Change in Healthcare Delivery

Objective 1: The ultimate network. Who are the agents of change?
Objective 2: The need for analysis and application. One size does fit all.
Objective 3: The need to implement versus innovate.

Description: This lecture outlines who the Medical Experts are (doctors, nurses, physical therapists, chiropractors, fitness trainers etc.) and what credentials they need to have in order to be the leading change in our healthcare delivery. The Medical Fitness Association offers a supervised, accountability based, portal for this delivery, however, without these Medical Fitness Experts, there are no outcomes. Medical Fitness Experts do not memorize, but instead analyze, and apply scientific, medical, and psychological principals to create optimal wellness. They use individual programs, personalized prescriptions, and an extensive referral system. As medical fitness experts, we need to collectively network our patients, members, and clients to the appropriate specialists to treat all their needs.

Functional Training for Clients with Low Back Pain

Objective 1: Learn the 3 factors that contribute to low back pain and how to prevent them.
Objective 2: Learn the 3 stages of exercise and how to implement them in fitness program design.
Objective 3: Learn the 5 stages for building the ultimate back and the ultimate referral business.

Description: With more than 80% of the population experiencing low back pain at some point in their lives, the need to provide safe and effective exercise programs for these clients is critical. Armed with a better understanding of the role exercise plays in managing and preventing low back pain, as well as the key guidelines for fitness program design, participants will be equipped with the tools necessary to design programs that will help improve function, reduce pain and enhance overall quality of life.

Biography: Dianne McCaughey Ph.D. is an award winning fitness specialist with more than 30 years experience in personal training, group exercise, and coaching. She is an international publisher, speaker, author, consultant, master trainer and presenter who has traveled the world touching lives. She has a special talent in creating synergistic self-efficacy with her students. Her mission and purpose is to educate, inspire, and empower people to be the best they can be. She has been practicing and teaching the ways of the Medical Fitness Expert for decades and is excited that this portal for health care delivery is becoming a reality. Her passion is being a personal growth and teambuilding seminar facilitator. Some of her previous clients include Hewlett Packard and the United Nations.
Ph.D. Philosophy/Gerontology, Union Institute and University (2004)
M.A.P.E. Physical Education, University of Florida, Honors (1980)
B.S. Physical Education, University of Florida, High Honors (1979)

Amanda Meschi MS, Deb Riggs MEd, & Art Slowinski MS
Facility Certification Roundtable

Description: If you are interested in learning more about becoming a certified medical fitness center, need more assistance in preparing for your upcoming certification or are already certified and need a brush-up on the newly revised requirements to prepare for recertification, this session is for you! Three certified medical fitness center operators and facility examiners will bring you through a detailed outline of all aspects of certification.

Biography: Amanda Meschi, MS – Graduated in 2007 with a masters in exercise science. She is the supervisor for South Jersey Healthcare Fitness Connection for the past 6 years. She is also an examiner for facility certification for MFA. Duties include: Gather information from medical fitness facilities and benchmark their programs and services against standards and guidelines designed specifically for medically integrated fitness centers. Findings are then present to the MFA Board of Directors to determine accreditation status.
Deb Riggs, Med - Deb Riggs received a Bachelor of Science degree in Physical Education, Health & Recreation from Loyola University of New Orleans and a Masters of Education from Ohio University. She has served the last 14 years as the General Manager of the TriHealth Fitness & Health Pavilion in Cincinnati, Ohio since its pre-construction start-up phase and has been with TriHealth’s Corporate Health Division for 20 years.
Art Slowinski, MS – Graduated in 1995 with a masters in exercise physiology from the University of Illinois. He is currently the Director of Operations for Galter Life Center.

Margaret Moore, MBA
Successful Integration of Wellcoaching into the Health and Fitness Management of Your Members in an Outcomes Based Model

Objective 1: The participant will be able to list the key components of tracking and reporting wellcoaching outcomes in a medical model program.
Objective 2: The participant will be able to identify key wellcoaching outcomes that are the most defining and should be tracked in a medical fitness program.
Objective 3: The participant will be able to effectively describe wellcoaching and define how to successfully integrate wellcoaching into an evidence based outcomes driven medical fitness program.

Description: Wellcoaching, the foundation of sustainable change and success in effective medical fitness management. However, mastering the art and science of Wellcoaching purposefully enables centers to go beyond just providing members with a place to exercise, receive an exercise prescription or complete health and fitness assessments. All of the dimensions of a person's way of life are crucial to assess, manage and track to truly be successful in empowering someone to achieve lasting improvement in their overall health, fitness and well-being. Discover how to simply integrate Wellcoaching into the everyday business of your medical fitness center in a technology outcomes based platform.

Biography: Founder and CEO of Wellcoaches. Wellcoaches Corporation is setting the standard for professional coaches in healthcare and wellness, training and supporting health and wellness coaches, in strategic partnership with the American College of Sports Medicine (ACSM). Wellcoaches School of Coaching - Since fall 2002, Wellcoaches and its thirty plus faculty and mentor coaching team have trained 5,000 coaches in 32 countries, and presented to more than 2,000 professionals at conferences and in workshops. Wellcoaches now trains 1,100+ coaches per year and has built the largest community of coaches in health and wellness worldwide. Received her MBA in International Business from the University of Western Ontario in 1983.

Tom Nelson, MA
Hospital Wellness Platform Integration

Objective 1: The need for meaningful connection and engagement ofMedicalFitnessCenter members to improve outcomes and retention
Objective 2: The need for hospitals to engage their employees in health improvement and wellness activities to reduce healthcare costs and increase productivity.

Description: Club One has already successfully launched this program across multiple corporate partners and community centers nationwide, and our two Hospital/Medical Fitness partners. I am confident it will be well received my Hospital Executives, Medical Fitness Center Directors, General Managers, and Medical Integration Specialists because of the engagement impact on fitness members, outcome tracking, and the cross over into hospital employees.
Additionally, this approach clearly captures two hot topics in the hospital world: Cost Avoidance and Patient Acquisition/Retention. Most importantly, this isn’t a specific program that they would have to buy or implement, rather it is a strategy or approach for them to consider for theirMedicalFitnessCenter.

Biography: TBD

Michael O’Donnell, PhD, MBA, MPH ~ Keynote Speaker
Producing the Best Health and Financial Outcomes by Using the Most Effective Health Promotion Strategies

Objective 1: Learn how to integrate health promotion programs into the fabric of every workplace.
Objective 2: Provide a forum for engaging discussions among practitioners, scientists and clinicians on the most effective health promotion strategies.
Objective 3: Provide reports from top practitioners on what we know about strategies to enhance motivation, build skills and create environments that make the healthy choices the easiest choices.

Description: Learn how to act now and make these programs a reality and acting now will create unprecedented opportunities for health promotion professionals who have the necessary skills.

Biography: Michael is the editor in chief for the American Journal of Health Promotion and is the program chair for Art and Science of Health Promotion Conference.

Peter Ohnemus, Founder and CEO
Digital Prevention Examples from the European Well-Being Industry

Biography: Peter Ohnemus is the founder of the QUENTIQ Health Score/QUENTIQ AG, Zurich/Switzerland. Peter has been involved in high-tech and bio-tech investments over the last 25 years and this had led to four IPO’s and multiple trade sells.

Peter Ohnemus and his Network Capital Holding, his private investment firm, is currently invested in high-tech, bio-tech and sustainable energy/infrastructure start-ups
Peter co-founded ASSET4, the world’s leading provider of extra-financial information, in 2004, which was sold to Thomson Reuters, New York in November of 2009. Mr. Ohnemus previously held senior executive positions with Sybase, Logic Works, The Fantastic Corporation and COS – all of which went public during his tenure.
Peter lives just outside Zurich, is married and has 5 daughters.

Kerry Olsen, MD & Beth Warren, MBA
Learn What Customers Really Want from a Medical Fitness Facility

Objective 1: Learn how to measure your total service experience for all the populations you serve.
Objective 2: Learn how to engage your staff by creating transparency in member feedback.
Objective 3: Understand how better services impact your bottom line.

Description: The medical fitness industry has an advantage of access to exceptional medical information and experts. We often lack access to exceptional service methodologies. Learn what the Mayo Clinic is doing to enhance member experiences at their medical fitness facility. Learn how to improve member retention and utilization through a comprehensive focus on service while still being cutting edge on the medical and research aspects of your business.

Biography: Kerry D. Olsen, M.D. is a Consultant and Professor in the Department of Otolaryngology – Head and Neck Surgery. He attended Northwestern University where he received his B.A. and then was in the first graduating class at Mayo Medical School where he received his M.D in 1976. He also did his internship and residency here at the Mayo GraduateSchool and a fellowship in Facial Plastic Surgery in Boston. He is Chair of the Division of Head and Neck Surgery and devotes his surgical practice exclusively to head and neck oncology. He has been named Teacher of the Year 5 times and a Distinguished Clinician at Mayo Clinic.He has chaired the Rochester Facility Committee for the past 15 years and led the team that planned and constructed the Gonda Building. He is a former member of the Rochester Board of Governors. Dr. Olsen is a current member of the Mayo Clinic Board of Governors and Mayo Clinic Trustees as well as Medical Director of the Mayo Clinic Dan Abraham Healthy Living Center. He is the Chair of the Mayo Clinic Wellness Initiative.
Beth Warren, MBA is the Director of the Dan Abraham Healthy Living Center. She received her Bachelor of Science in Health Promotion from the University of Iowa in 1994. Beth also received her Master of Business Administration in 2002 from the University of St. Thomas. Beth serves on the Embody Health Editorial Review Board in addition to numerous other wellness leadership roles at the Mayo Clinic over the past fourteen years. She serves as the Secretary of the Mayo Clinic Wellness Initiative.

Susan Parker, BS, MS
How to Operate the Successful Medical Fitness Aquatic Program

Objective 1: Participants will be given a detailed description regarding the operation of a successful integrated medical fitness model that has been in existence for 15 years.
Objective 2: Participants will look at requirements the aquatic and safety requirements for MFA Certification and discuss methods for implementation.
Objective 3: Participants will have the opportunity to discuss common points of interest including, but not limited to: pool chemistry and maintenance, recreational and therapeutic programs, new ADA laws, National Red Cross fee changes, etc.

Description: Sue Parker Manager of Center Activities and Programs at Akron General LifeStyles will describe exactly how this aquatic department operates, including facility description, chain of command, programs and services offered, & roles and responsibilities. In addition, she will facilitate a discussion on Medical Fitness Certification criteria that affect the aquatics department and allow open discussion on topics of mutual interest as described in Objective 3.

Biography: Cleveland State University, BS Education, December 1972
Manager of Center Activities and Programs, Akron General Lifestyles – 15 years

Phil Raper, MSHA, ACE
A Global Perspective of Medical Fitness

Objective 1: TBD
Objective 2: TBD
Objective 3: TBD

Description: TBD

Biography: For the past 17 years, Phil has worked as the Members Services/Day Spa Supervisor at the North Mississippi Medical Center Wellness Center. Graduated from the University of Alabama at Birmingham with a Master in Science in 2008.

Douglas Ribley, MS
Medical Fitness & Clinical Integration, "The Outcome and Business Solution”

Objective 1: High level concepts and trends related to both the current state and future of health care.
Objective 2: Provide the definition of clinical integration in a medical fitness environment...what it is and what it is not.
Objective 3: Presentation of both the benefits and challenges of a clinically integrated medical fitness center and key strategies and tactic related to implementation of this model.

Description: One of the top three medical fitness center differentiators is the inclusion of clinical integration. A health and wellness center is an outpatient facility the brings together outpatient clinical services together with retail oriented health services in an effort to improve the health of the community the center is intended to serve. This session will cover the current and future landscape of health care, the definition of clinical integration, benefits and challenges of this model and finally, detailed implementation strategies and tactics.

Biography: Doug Ribley has been active in the development and administration of quality health, fitness and wellness programs and facilities for twenty-eight years. He has worked in the corporate, commercial and hospital based arenas. Doug is currently the Vice President of Health & Wellness Services at Akron General Health System. He was instrumental in the development and has been responsible for the day-to-day operation of the award winning Akron General Health & Wellness Center located in Bath, Ohio. This project emphasizes prevention, early detection, rehabilitation, and outpatient treatment in a unique, clinically integrated, environment.
Doug has been instrumental in the development of several hospital wellness center projects throughout the country. He is also responsible for several additional Akron General satellite wellness centers including the Stow Health & Wellness Center that opened in June of 2007, and a third health and wellness center that will open in the fall of 2011. Doug was an appointed member of the Ohio State Governor’s Council on Physical Fitness, Wellness, and Sports, is a past President and Chairman of the Medical Fitness Association, and is a frequent author, speaker and wellness center consultant. Doug is also a recipient of the MFA Distinguished Service/Director Award, the John P. Greene Founders Award, and the Don Schneider Award for service to the MFA.

Deb Riggs, MEd
Exercise is Medicine Referral Utilizing an EMR

Objective 1: Identify the evolution of healthcare reform and the opportunity to link your medical fitness center to physician practices through EMR.
Objective 2: Learn how to engage hospital administrators and physicians utilizing the patient EMR to implement the Exercise is Medicine™ concept and process referrals to your medical fitness center.
Objective 3: Design measurement standards for individualized assessments and tools to measure progress/success of patient satisfaction as well as effectiveness of using EMR to improve patient care.

Description: Identify the evolution of healthcare reform and the opportunity to link your medical fitness center to physician practices through EMR.

Biography: Deb Riggs received a Bachelor of Science degree in Physical Education, Health & Recreation from Loyola University of New Orleans and a Masters of Education from Ohio University. She has served the last 14 years as the General Manager of the TriHealth Fitness & Health Pavilion in Cincinnati, Ohio since its pre-construction start-up phase and has been with TriHealth’s Corporate Health Division for 20 years.

Lori Shuart, MA, RKT
Thanking a Veteran through Medical Fitness - Untapped Opportunities

Objective 1: TBD
Objective 2: TBD
Objective 3: TBD

Description: TBD

Biography: Lori Shuart graduated from Virginia Commonwealth University in 2004 with a M.A. in Fitness & Human Performance. She currently is the President of the American Kinesiotherapy Association and is a Kinesiotherapist at the HH McGuire Veterans Affair Hospital.

Art Slowinski, MS
Organizational Effectiveness

Objective 1: TBD
Objective 2: TBD
Objective 3: TBD

Description: TBD

Biography: Graduated in 1995 with a masters in exercise physiology from the University of Illinois. He is currently the Director of Operations for Galter Life Center.

Bill Sonnemaker, MS
How to Get the Medical Community to Buy In

Objective 1: TBD
Objective 2: TBD
Objective 3: TBD

Description: TBD

Kinetic Chain Testing and Corrective Exercise

Objective 1: Demonstrate how to use high levels of neuromuscular stimulation.
Objective 2: View a demonstration using the Redcord Trainer.

Description: The system is designed to help patients with musculoskeletal pain regain normal function by using high levels of neuromuscular stimulation. This is accomplished using a system called the Redcord Trainer, in which the patient is suspended in a series of slings that offload weight and allow the therapist to gradually induce therapy.

Biography: Bill Sonnemaker, MS is an internationally sought after Personal Trainer and Fitness Educator. He is a spokesperson for IDEA and is the recipient of the 2007 IDEA International Personal Trainer of the Year Award and the 2007 NASM Pursuit of Excellence Award. He is the founder and CEO of Catalyst Fitness, Georgia’s only fully accredited and medically recognized personal training and performance enhancement facility. Bill holds a MS in Performance Enhancement and Injury Prevention. Certifications: NASM, NSCA, ACE, ACSM, CanFitPro

Shelly Wegman, MS, RD, LDN
Nutrition and Exercise for the Bariatric Client

Objective 1: Understanding the 3 common bariatric procedures (adjustable gastric band, gastric sleeve, gastric bypass) and how each impacts the exercise and nutrition needs of your clients.
Objective 2: Recognize and promote the role of exercise in the prevention/improvement of muscle wasting and bone density loss.
Objective 3: Understanding the recommendations for protein, carbohydrates, hydration and supplementation in the bariatric client.

Description: This session will review how each procedure changes the digestion/absorption of the gut and the changes in protein, carbohydrate and calorie needs. It will highlight the risks and signs/symptoms of nutrition deficiencies, the recommendations for supplements, and define the PDCAAS score for proteins. It will review the need for exercise to prevent/improve the muscle wasting and bone density losses associated with rapid weight loss and the special needs of this population.

Biography: Meredith College, BS and MS Food and Nutrition, August 2009
Registered Dietician at Rex Healthcare – 8 years

Maracie Wilson, BS, MS Nursing
Population Health Management - The Medial Fitness Role and Revenue Opportunity

Biography: Maracie Wilson is an experienced RN clinician with a diverse health care background in critical care, organ transplant coordination, education, and Outpatient rehabilitation services. She has studied clinical exercise science and health care systems management. She is the director of Wellness and Health Improvement for the St. Joseph Health System. Given the current call for sustainable healthcare redesign, her work focuses on designing best practice population health and disease management models that can be implemented across the medical facilities within the health system.

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