Fitness Association Annual International Conference
Speaker and Session Details - in alphabetical order by speaker
Robin Klaus, Tom
Rhind, Nicholas Tejeda and Sam Young
Biography: Leslie Adelman – Ms.
Adelman Banks is also one of the founding managing members of Bayshore Fitness
& Wellness Center of Hazlet, Bayshore
Fitness & Wellness Center Old Bridge, Princeton
Fitness & Wellness Center, RWJ Hamilton Center
for Health & Wellness, RWJ Rahway Fitness &
Wellness Center and CentraState Fitness & Wellness Center.
Prior to her present position, Ms. Adelman Banks, as a seasoned attorney, spent twelve years specializing in
commercial, banking, bankruptcy, and transactional law.
Robin Klaus – Chairman and CEO at Club
One in San Francisco
for the past 8 years. Before that, Robin was the President at Startrac for 12
years. Received his MBA in finance from the Stanford Graduate School of
Tom Rhind – President at Power Wellness in
the Greater Chicago
Area. He has a BS in Business Administration from the University of Evansville.
Tom has over 20 years of development, management and operational experience in
medically integrated fitness and wellness centers.
Nicholas Tejeda – COO at the Twin Cities
for the past year. Before that he worked as the Vice President for the Hospital
and Ambulatory Operations at the Saint Mary’s Regional Medical
Center for two years.
Received his BA in Business Management in 2001 from the Wichita State
University and then went
on to receive his MHA in 2007 from the University of Kansas School of Medicine.
Sam Young – CEO and President for
Tilton Fitness for the past 21 years. Has been a Captain in the US Navy Reserve
for the past 29 years. Received a BS in finance from University
of Richmond in 1982 and then a Post
Bach in Accounting from the University
of Florida in 1991.
Mohammad Al Ubaydli, MD
The Future of Healthcare Delivery: Putting the Patient in Control
1: We will discuss how patient control helps put the integrated model of medical fitness into action
2: Through the collaboration of caregivers, overall medical costs can be reduced
3: We will demonstrate a unique way for medical fitness facilities to differentiate themselves in the community
Dr. Al Ubaydli is strategically focused on giving the patient control of his or her healthcare and well-being. He will provide several examples of how when the patient is put at the center of the healthcare continuum via Dr. Al Ubaydli's company, "Patients Know Best", outcomes are improved, satisfaction is increased and healthcare costs can be controlled.
Graduated in 2000 from Cambridge University with a Class 1 degree. He has founded HandheldsForDoctors.com, Medical Futures Ltd, Medical Approaches and the new Patients know best. Mohammad’s specialties combine medicine with mobile and computing personal health records. He currently works with Blueprint Health LLC as a mentor and a limited partner while acting as a service consultant with the University of Cambridge Addenbrooke’s Hospital. He also is the founder of Patients Know Best since 2008.
Tom Arnold, PhD and Justin Thompson, BS
New Member Onboarding
Objective 1: Explore ways on how to enroll new members.
Objective 2: Review key questions to differentiate your facility from other clubs.
Objective 3: Promote and explain the Medical Fitness Difference.
Description: Illustrate the keys to enrolling new members for a Medically Based Fitness Center. The breakdown of the 4 stages to a great tour and key questions to define and differentiate your facility from other gyms, health clubs and fitness centers. The "Roadmap to Fitness” our award winning program to help your team define the Medical Fitness difference and use the degreed staff and registered dieticians to your advantage!
Biography: Tom Arnold – Tom Arnold earned his MA from the University
of Florida and BA from Baldwin-Wallace College. He has been with the
TriHealth Fitness & Health Pavilion, Cincinnati,
Ohio, since 1996. As Assistant
Manager he oversees all program departments and medical exercise
services. He has extensive experience in member services, operations,
club programs and leads TriHealth’s Cancer Wellness Program.
Justin Thompson - graduated from Miami University in 2002 with a Bachelor's of Science Degree in Health and Sports Studies. Justin has been the fitness supervisor at the TriHealth Fitness & Health Pavilion since 2008 and been in fitness management for a total of eight years. He is a Certified Strength and Conditioning Specialist (CSCS) through the National Strength and Conditioning Association (NSCA) and recently got TRX certified. He has been a personal and sports performance trainer for the past ten years.
Terry Baldwin, Jerry McGowan, BA and Phil Tummarello
"Active Anywhere” A Medical Fitness Association Partner Program
Objective 1: Review the beginning of the grip free technology.
Objective 2: Review the mutual legacy by increasing the levels of physical activity.
Objective 3: Review the benefit with the value of the proposition for Medical Integrated Fitness Centers.
Description: With a shared vision to help people live healthier lives by integrating physical activity into their daily lives, this program will bring a more sustainable fitness model to market through the Medical Integrated Fitness Centers.
Biography: Terry Baldwin -Terry Baldwin is Vice President of Research and Development for Flexsolate. The inventor of Flexsolate’s patented grip-free technology. Terry continues to develop and patent new and unique ideas for products and equipment that are simple, easy to use, and work to support making everyone healthier.He is a certified trainer and competitive all natural body builder with more than 30 years of experience. Terry also oversees the development and implementation of product education and training with the Flexsolate technology. He owns his own fitness facility in Missoula, Montana, where much of the technology for Flexsolate is developed.Terry has won numerous titles and currently holds the world bench press record in his class. Terry has appeared in many publications for his achievements and is constantly sought out for his expertise in the areas of body sculpting, training, and overall fitness.Eric BeardDysfunctional Functional Training
Jerry McGowan - As President of Flexsolate, Llc, Jerry is always looking for to improve peoples health. Flexsolate has created a ground breaking technology that perfects the exercise model. They have created two products that allow people to accomplish their fitness and exercise goals. Our grip-free cuff was the first patented device to serve this need, and the Gym In A Bag ™ was the second. Flexsolate produces the world's only grip-free lifting and exercise technology which has been scientifically proven to eliminate such issues as tendinitis, carpel tunnel, as well as any threats to joints and tendons during exercise, while offering a two to four times benefit from each lift. The Gym In A Bag ™ is currently being reviewed for the Medical health and fitness industries for its technological advances in exercise and fitness. Jerry received his BA from Wake Forest University in Speech Communication in 1971.
Phil Tummarello - As President and CEO, Phil leads the development of Advanta Health Solutions business strategy and wellness program design serving Commercial and MA Plans, Independent Practice Associations, Physician-Hospital Organizations, Accountable Care Organizations and Employers. Prior to co-founding Advanta, he served as President & COO at WellQuest. During his fourteen year tenure he forged the national expansion of its health and fitness network and delivered exercise programs to over seven million health plan members. He collaborated with a group of primary care physicians to create an exercise prescription intake model that required physician consent to exercise. Phil has successfully implemented health enhancement programs for employer groups including Avis, Home Depot, PSE&G, Verizon and served health plans including Citrus, Cigna, Guardian, Health Net, Horizon, Oxford, Prudential, Touchstone Health, Universal and United Healthcare in the design and delivery of targeted exercise programs for their membership
1: Attendees will be able to
describe risks involved with common training modalities
2: Attendees will be able to
integrate the latest trends in programming safely into client’s sessions
3: Attendees will be able to discuss
the benefits of training modalities with their clients
4: Attendees will be able to
identify modalities or philosophies are contraindicated for their clients
Description: Variety and progression are keys to a fitness or performance
enhancement program. The popularity of non-traditional exercise modalities and
philosophies has given rise to a new wave of programming options along with a
rise in over-training and repetitive strain injuries. Come learn how to safely
integrate new tools, techniques and toys into a fun, safe, effective and
progressive integrated training program.
Biography: Currently the Director of Advanced Education at National Academy of Sports Medicine. As a
practitioner, Eric has been hired for my skills as a manual therapist and
corrective exercise specialist by world class professional athletes and top
coaches. Blending teaching and "doing" over my career has refined my
ability to relay complex concepts in a simple and easy to understand manner. Eric
has sought after educator delivering workshops throughout the United States
and across the globe on the principles of injury prevention, athletic
performance enhancement and integrated training. Eric’s mission is to be a
catalyst and facilitator that helps others move better, feel better and live
better by positively impacting Individuals, organizations and global
Jeff Bensky, PhD
Medical Fitness and the Experience Economy: The Integrated
Objective 1: How has marketing changed over the last 25
Objective 2: Where is marketing going in the future?
Objective 3: How will experience design drive marketing
and create an effective retail business?
traditional approaches to marketing are transforming rapidly. What was
thought to be effective over the last 25 years, in fact, has already
dramatically changed. For example, branding is still a very important
component of any marketing effort, but knowing how experience design influences
the brand is equally important.
Biography: As Founder and Chief
Executive Officer of two companies, I have over 30 years of leadership
experiences in creating real life retail value propositions in the development
and management of integrated wellness and fitness services. I have leveraged
strategic alliances among various health care entities. Experience design is a
very important component of our efforts and helps our clients create congruent
brand promise and their customer's brand experience. As a division director for
Charter Medical Corporation and as a senior manager at Price Waterhouse’s
National Strategic Consulting Practice and later in two distinct businesses,
Jeff founded we focused on significant real estate developments and project
management of integrated medically-based health and wellness centers.
in Psychology; University of Hartford, West
and Ph. D. in School and Educational Psychology, University
of Connecticut, Storrs, Connecticut
"Back to Business" Creating the Opportunity to Practice Medical Fitness
1: Review with the audience on how
to "think outside the box”.
2: Teach the audience on how to
become a "retail resource”.
3: How to increase profits.
Description: As the need for medical fitness
continues to rise in communities across the country driven in some respects by
increasing healthcare costs, access to medical fitness has become crucial for
all. Medical fitness centers must "think outside the box” and expand their
reach beyond traditional revenue resources and become a "retail resource” for
fitness and health. Learn new ideas to
increase profits and reach everyone in your community to help them achieve a
physically active lifestyle.
Biography: John Caliri is the Director for the FirstHealth Centers for
Health & Fitness. FirstHealth owns
and operates 6 centers serving more than 10,000 members in Pinehurst, Southern
Pines, Raeford, Pembroke, Rockingham and Troy,
North Carolina. A native of New Jersey,
John was transplanted to North
Carolina during his service in the United States
Marine Corps. Settling in Moore County, NC
in 1989, John soon began his career in the fitness world, with stints in both
commercial and medical fitness center management. Since 1997 John has served as
the Aquatics Director, Operations Director, Regional Operations Director and
Director for all six FirstHealth Centers for Health & Fitness. John is recognized nationwide in the medical
fitness industry for innovation and leadership.
He has received numerous awards and currently serves on the boards of
the Medical Fitness Association and
the Southeastern Regional Hospital Health & Fitness Alliance.
Coaching for Health and Wellbeing:
the Critical Hinge for Successful Delivery
1: Show the audience how to teach
their members on uncovering their potential for a lifestyle of fitness.
2: Teach the audience "Time to
think, Act and Lead Differently”.
Objective 3: Review the integration of medicine, fitness and coaching will
transform healthcare – one member, one client, one patient at a time.
Description: Coaching is found on the playing fields, in boardrooms, and in
executive retreats. Isn’t it time to
muscle the power of coaching to improve the health and wellness of the
world? Learn how the co-active coaching
model can help your members’ uncover their greatest potential for a lifestyle
of fitness -- so they never want to quit.
Discover the unique coaching process to differentiate your service
that’s applicable across industries and job descriptions. Now is the time to think, act and lead
differently. The integration of
medicine, fitness and coaching will transform healthcare – one member, one
client, one patient at a time.
Biography: As a 25+ year veteran of the fitness industry, Peg Calvario
was the co-founder of Pottstown Health Club where she handled the club's
marketing and sales performance for more than one million dollars in membership
sales. When her daughter was diagnosed
with a terminal osteosarcoma in 2003, Peg was forced to rethink her own goals
with her business as well as her life.
Peg’s strategy leveraged her company's brand strength and positioned its
sale in September 2008. It also
instilled a life passion for her to transform the patient care and health club
member experience through conscious communication and thought leadership. These experiences have given Peg the
strength, the savvy, the initiative and the expertise to help other people to
make the right choices for success and happiness.
Lisa Carson, MS, MBA
Providing Access and Changing the
Lives of the Underserved Community
Objective 1: To outline the health challenges in a typical lower
socioeconomic demographic with poor access to primary care.
Objective 2: To introduce a model for integrated health that provides access
for vulnerable or underserved populations in an inner-city community.
Objective 3: Demonstrate how a primary care clinic that serves the
underserved can create a team approach and produce outcomes reflective in
biometric measurements and quality of life.
Description: As a primary clinic for the underserved and a sliding-scale
fee based community fitness facility, the Church Health
Center is piloting a
Healthy Living Program for obese and diabetic patients utilizing an integrated
team of physicians, healthcoaches, exercise coaches, and a dietitian to affect
the lives of the patients served. The
lessons learned through the pilot program teach us that success can be defined
in many ways.
Biography: University of Memphis,
Master of Exercise Science, August 1990
MBA, May 2009
Integrated Health at Church
– 2 years
Carter, MA & Jeanne Clark, BS
Engage Your Community in Wellness
Partnerships that Extend your Audience
Objective 1: Identify potential community partners that can support and
help drive your wellness initiative.
Objective 2: Design a program that promotes participation and appeals to
any fitness level or age with fun, engaging experiences.
3: Select relevant ways to measure
outcomes that evaluate effectiveness.
Description: Physical inactivity is a nationwide concern. A sedentary lifestyle leads to many health
risks and can impact quality of life.
How do you get people moving and maintain wellness? Identify community partnerships with the
shared goal of impacting health. Build collaborative efforts that maximize
resources to engage groups with access to wellness extending beyond your
facility. Design initiatives to produce
synergy, measurable outcomes and establish healthy habits.
– Western Kentucky University,
MA Organizational Communications,
at Owensboro Medical Health System HealthPark – 16 years
Jeanne Clark, BS - Western Kentucky
University, BS Social and
Behavioral Health, December 2004
Services Sales Supervisor at Director at Owensboro Medical Health System
HealthPark – 6 years
Beth Cecil, BS & Isaac Coffey,
Put Me in Coach, I’m Ready to Play
1: Define the health coach's role in
assessing a client's readiness to change.
Objective 2: Demonstrate active listening and coaching skills that will
help foster strong relationships with their clients so that their client's may
identify and achieve their health goals.
Objective 3: Develop the skills to build an integrated team and implement a
successful health and wellness program.
Description: Today’s medical fitness professionals have the unique
opportunity to embrace the role of health and wellness coach. A good coach helps people uncover their
strengths, find their motivation, gain confidence and set achievable
goals. Good coaches also build winning
teams. Attend this interactive session
to discover ways to assess a client’s readiness to change, gain active
listening skills and learn how to build an integrated team that will allow your
clients to win at wellness.
Biography: Beth Cecil, RD, LD
is a wellness dietitian at the Owensboro Medical Health System HealthPark. Here she provides outpatient nutritional
counseling for individuals of all ages, leads weight management programs for
children and adults, and speaks on nutrition throughout the community. She holds a Bachelor of Science Degree in
Dietetics from the University
of Kentucky and has a
Certificate of Training in Childhood and Adolescent Weight Management. She writes the weekly Eating Well column in the Owensboro
Messenger-Inquirer newspaper. She recently co-authored a MFA Feature
Article for ACSM’s Health and Fitness Journal.
Isaac Coffey, BS, PHED – Radford University, BS Physical Education, June
Manager of Health and Fitness at
Owensboro Medical Health System HealthPark – 3 months
Russell Certo, PT OCS
Medical Fitness and the Patient
Centered Medical Home
1: Understand the concept of the
Patient Centered Medical Home
Objective 2: Understand the integration of medical fitness as it relates to
Rehabilitation services provided by Physical Therapists and referrals for non
traditional physical therapy patients
Objective 3: How physical therapy, medical fitness and the Patient Centered
Medical Home is a collaborative effort and how the partnership fits into the
Accountable Care Organization (ACO)
Description: Many Health Care providers have begun to implement medical
fitness programs into their existing medical practices. This seminar with
discuss the next evolution of medical fitness, its integration with physical
therapy and the partnership between it and the patient centered medical home.
In many areas of the country insurance companies are beginning to pay for appropriately
provided medical fitness services through reimbursement for physical therapy.
Additionally the insurance company is asking that Family Practitioners begin
following the concepts of the Patient Centered Medical Home. For those medical
practices that have adopted the PCMH as their delivery system, they are
beginning to realize that a partnership with a physical therapy clinic that
specializes in medical fitness differentiates their medical care from what is
currently being provided. An alliance between the PCMH, the PT clinic and the
insurance company, sets up as a sensible partnership as medical delivery begins
to move toward Accountable Care Organizations.
Biography: Quinnipiac University,
BS Physical Therapy, October 1982
Owner/Director at Grand
Island Physical Therapy and the MOG – 24 years
Raina Childers BS, MS & Hannah Schultz MBA
The Medical Weight Management
Spectrum and Where
1: To introduce the spectrum of
medical weight management options for patients
Objective 2: To understand the efficacy and economics of the various
medical weight management options
Objective 3: To explore which weight management options are best suited to
the medical fitness center
Description: There are approximately 30 million Americans who have a
medical necessity to lose weight and many millions more whose lives and health
would be improved significantly through long-term weight loss. The commercial diet industry does not provide
effective treatment. Learn about the
spectrum of medical weight management options from individual counseling with a
dietitian to bariatric surgery. We’ll
discuss the efficacy and economics of the various options and why it is
important to offer variety. Finally,
we’ll review which options are best suited to the medical fitness center
Biography: Raina Childers - BS in Dietetics from Southeast Missouri
MS in Food and Nutrition from Southern
Registered Dietitian Certified in Adult Weight Management
Certified in Childhood and Adolescent Weight
Currently the Nutrition Services Coordinator
for Southeast Health-HealthPoint Fitness Centers (Locations in Cape
Girardeau and Jackson,
Hannah Schultz - University of San Francisco, MBA Business Administration, May 2011
CEO at Health and Nutrition Technology – 9 years
Jason Conviser, PhD, FACSM
New Technology Challenges Theory of Inevitability of Osteoporisis
Description: When we talk about the differences between a traditional fitness center and a Certified Medical Fitness Center members overwhelmingly report RESULTS as one of the most important differentiators between the two "apparently” similar facilities. A traditional fitness center sells memberships. Medical Fitness Centers are designed to provide their members with results!
An opportunity exists for all Medical Fitness Centers to begin providing a results based program to significantly deal with one of the most difficult health care life changing events associated with aging – Osteoporosis.
Art Curtis PhD, Ken Germano, PhD
Medical Fitness Forum
Description: The Medical Fitness Association will present a lively and informative workshop on medical fitness and the difference it can make for your fitness club. Healthcare today is moving more toward prevention vs. treatment and this bodes well for the independent club operator. You should be looking for ways to make your club "stand out" in the competitive marketplace by providing medically integrated services that connect you to the healthcare market, increase valuable physician referrals, and make your club the club of choice for people coping with lifestyle-related medical conditions.
David Dolbow, PhD, DPT, RKT
Activities-Based Restorative Therapy
1: Recognize the appropriate
definition of ABRT and its practical values.
2: List the five key components of
3: Describe the processes and benefits
of the key components of ABRT.
Description: David Dolbow PhD, DPT, RKT will discuss Activity-Based
Restorative Therapies, which is a new fundamental approach to the
rehabilitation of neurological paralysis. The goal of this approach is to
achieve activation of the neurological levels located both above and below the
injury level using rehabilitation therapies. Massed physical activity and
exercise are utilized in ABRT in conjunction with other rehabilitation
techniques for the management of chronic spinal cord-related neurological
Biography: David R. Dolbow, Ph.D. DPT, RKT received his BS and M.Ed
degrees in Human Movement with specialization in Clinical
Kinesiology/Corrective Therapy at Boston University, his Ph.D. in Exercise
Physiology from Middle Tennessee State University and his DPT (Physical
Therapy) from Belmont University. Dr. Dolbow is a Research Specialist in the
Spinal Cord Injury & Disorders Service at the McGuire VA Medical Center in Richmond, VA.
Previously, Dr. Dolbow was employed as a Kinesiotherapist and Physical
Therapist at VA Medical Centers in Murfreesboro,
TN, Nashville, TN, Tucson, AZ and Tomah,
WI. Dr. Dolbow served as the
Chief of Kinesiotherapy for over 20 years at the VA Medical Center in Murfreesboro, TN. Dr.
Dolbow is a past Vice Present of the AKTA and has served the AKTA in several
Thomas Dreisinger, PhD, FACSM, RCEP
Exercise in the Management of Chronic Low Back Pain
1: Understand the cope of spinal
costs, epidemiology and treatment.
Objective 2: Describe principles of exercise prescription necessary to
drive treatment, to include: strength, flexibility and endurance (frequency,
intensity, time and type).
3: Recognize the impact of aging in
the rehabilitation process.
Description: Chronic Low Back Pain costs more than 100 billion dollars in
this country, yet we have few objective measures by which to determine clinical
success. The only consistently
successful therapy has been exercise.
The question...How much? What kind? Exercise does/response? This
presentation will discuss these issues from evidence based, outcomes driven
point of view.
Biography: Dr. Dreisinger is Executive Vice President for Outcomes Research
for Pure HealthBack, a company providing outcomes directed chronic spine
rehabilitation. He is also President of
Therapy Advisors, a consulting group that provides management of chronic back
pain therapy solutions and web-based clinical outcomes for medical practices.
Prior to this, he was Research Coordinator for U.S. Spine & Sport
Foundation in San Diego, California and Vice President of Outcomes Management
for Integrated Pain Solutions, a company dedicated to the management of
individuals suffering from pain. Dr.
Dreisinger was Director of Research and Development for Dynamic Rehabilitation
of Detroit, Michigan. He was a founder and managing partner of Progressive
Spine Care and Rehabilitation, a fully computer-automated spine clinic, in
Columbia, Missouri. He developed a successful upper extremity injury prevention program for
Tyson Foods, Justine Industries and MagTek in the 1990s virtually eliminating
carpal tunnel surgeries for those participating in his programs. Subsequent to this, he was Vice President of
Prevention First, a venture funded company dedicated to the prevention of
spinal injuries in industry. Clients
included United Airlines, Northwest Airlines and 3M.
Dr. Dreisinger’s background spans 30
years of clinical experience in rehabilitation, orthopedics and physical
medicine. He has taught at the
university level, and presented scientific papers both in the United States and
Abroad on topics related to the management of the chronic back pain patient and
clinical outcomes. He has published
articles in numerous biomedical journals including Spine, Orthopedics, Journal
of Rheumatology, Sports Medicine, Paraplegia, and the Journal of Cardiac
Rehabilitation. Dr. Dreisinger is a
fellow in the North American Spine Society, the American Back Society, and the
American College of Sports Medicine. He is a co-chair for the 2012 North
American Spine Society’ annual meeting in Dallas Texas, past co-chair the
Exercise Committee for the North American Spine Society; past chairman of the
Practice Board for Clinical Exercise Physiology of the American College of
Sports Medicine, and past chairman of the Board of Directors of the McKenzie
Institute – USA, an organization whose mission is the non-operative management
of individuals with back pain. He is
past chair of the Research Committee of the McKenzie Institute International, immediate
past Chair of the International Mechanical Diagnosis & Therapy Research
Foundation and Secretary for the American Back Society. He sits on the Board of Trustees for the
McKenzie Institute International, and the Vert Mooney Foundation.
Dr. Dreisinger received his Bachelor
of Arts degree from Fairmont State College in, his Master of Science degree
from University of Wisconsin-LaCrosse, and his Doctoral degree in exercise
physiology from the University of Missouri.
He served in the United States Army from 1968-1971 as an air traffic
controller, and is a Vietnam Veteran. He
resides in San Diego, California with his wife of 32 years Molly Ann (Eberhard)
Eric Durak, MS
Looking at Cancer and Exercise as a
1: Review the risk factor for
2: Provide exercises that may
improve the patient’s longevity.
3: Refresh how the lymphatic system
Description: Lymphedema is a risk factor of many cancer survivors. The risk
doesn’t diminish over time and once stricken, the condition cannot be cured.
However, through fun exercise and movement, improvements can be made while
thriving, not just surviving holds true. We’ll refresh what the lymphatic
system is, how it works and why it’s important and how to handle the
Biography: Eric Durak received his Master of Science degree from the University of Michigan in 1986. His research experience is in the application
of exercise for special population groups, such as diabetes, high risk
pregnancy, cancer, and metabolic disorders.
He has published scientific articles in journals such as: The
American Journal of Obstetrics and Gynecology, Diabetes Care, The Diabetes
Educator, Sports Medicine, Training, and Rehabilitation, and The Somatics
Journal, as well as numerous magazine articles. Eric is the author of the Ins and Outs of
Medical Insurance Billing, and five other monographs, published in 1994. He is an active member of the American College of Sports Medicine, Physician's
Committee for Responsible Medicine, The Institute for the Noetics Sciences, and
the Somatics Society.
David Evans BS, MA, Judy Martin MS
Outcomes: The Silver Bullet
1: Learn about key trends in the
medical fitness industry.
Objective 2: Learn what outcomes you can expect from the significant
traffic generated by the medical fitness center membership.
Objective 3: Learn from the members themselves about their reasons for
joining and the outcomes they expected/achieved, and the impact on their
utilization of the health care system sponsor.
Description: Most medical fitness centers have not tracked the referrals
from their membership into the health system.
Many have not tracked the outcomes to the individual member. We are conducting a survey of members of
medical fitness facilities to examine their decision to join a medical fitness
center, the outcomes expected and achieved, and the impact on their utilization
of the healthcare system sponsor. We
will report the results along with key trends in the industry.
Biography: David L. Evans is a founding principal with Meritage
Healthcare Strategies, LLC and currently assists healthcare organization
throughout the country with the planning, development and performance of
medical fitness centers. He has more
than 26 years experience in the development, implementation and management of
sports medicine, preventive health and fitness facilities, programs and
services. He served for four years as the Director of the Baptist
Health & Fitness Center in Nashville, TN and for 12 years as the Managing Director of
Baylor-Tom Landry Sports Medicine & Research Center in Dallas, TX
both of which are hospital-based integrated health and wellness centers. In these roles he was responsible for the
development, start-up and ongoing management of operational procedures,
staffing, programs, services, quality control, customer satisfaction, and
financial performance of the center.
Additionally, he has experience as a professional athletic trainer for
high school, collegiate, and professional sports teams, served as a research
associate for the Cooper
and was the Director of Preventive Health Services for Baylor Health Care
A. Martin has over 25 years experience in management consulting and project feasibility
analysis. She has presented at
conferences such as Medical Fitness Association, IHRSA, and SEHFA, has
published articles and is frequently sought out for quotes and insights
regarding the state of the medical fitness industry. Judy has consulted with more than 200
hospitals and health systems that have considered wellness center development,
resulting in more than 50 centers being built—several have achieved
award-winning results. Her primary focus
is feasibility studies and business planning for fitness, day spa and
complementary medicine business units.
formed Meritage Healthcare Strategies with David Evans in late 2002 to assist
healthcare clients and entrepreneurs with feasibility, business planning,
development and marketing efforts. Meritage’s focus is on generating profitable
new revenue streams, developing new facilities and re-tooling existing programs
to achieve optimal performance. Prior to
founding Meritage, she was an owner of The Benfield Group, a St. Louis based consulting firm with a
successful track record in concept development, project feasibility and
business planning for medical fitness centers.
Rudy Fabiano, AIA
Renovations – How to Evaluate Club
for Improvements that will Raise Retention, Market Share, & Success
Objective 1: To become educated on the current trends in health club design
that will essentially keep your club ahead of the competition.
2: To learn how to create a feasible
"Smart Budget" guideline for your renovation.
Objective 3: To become more familiar with specifics regarding the
renovation process - from budgeting to design to construction - through real
life case studies.
Description: Mr. Rudy Fabiano, of Fabiano Designs, will be speaking on the
current trends affecting health club design.
Specifically, he will discuss procedures for properly analyzing a
facility for deficiencies in flow, aesthetics and function. In addition, he will explain how to implement
the appropriate upgrades to improve those items and accommodate current
trends. Mr. Fabiano will also explore
various ways to prioritize needs and how to appropriate the available funds and
resources accordingly. A slide show
consisting of recent examples will support the presentation including color
photographs, budget analysis and design images.
The presentation will conclude with an open forum question and answer
session which will target the audiences' specific needs.
Biography: As a prominent wellness industry leader and design pioneer,
Fabiano’s unique fusion of innovation, inspiration and purpose has attracted
both national and international attention.
He has received 20 awards for facility design, 40 nominations for
facility design, and was also the winner of the 2000 Hollywood Theme
Entertainment award for health club design. He currently contributes regularly
Design Series articles in Club Industry Magazine. LICENSES Nationally accredited through NCARB - Colorado, Connecticut, Delaware, Florida,
Georgia, Idaho, Illinois,
Missouri, New Hampshire,
New Jersey, New York,
North Carolina, Ohio,
Carolina, Tennessee, Texas, Virginia, Washington, and Wisconsin. Fabiano Designs International
Donald Gallucci, BS
Functional Chain – Train the Kinetic
Objective 1: Observe and Assess: Observe the individual’s posture, movement
and gait cycle looking for possible misalignment and dysfunctions. Assess the individual’s Range of Motion
and implement a movement screen to display muscle imbalances.
Objective 2: Identify and Correct: Develop an exercise program to isolate
muscle exposed in assessments. Create
progression of exercises to improve the strength and function of muscle(s).
Objective 3: Integrate into Function: Introduce the importance of posture,
engaging core and correct breathing that will enhance the action. Provide instruction guiding the individual to
perform multi-joint functional exercises that will identify involved muscle.
Description: Movement can be functional and will provide the necessary
skills to perform activities for daily living.
Functional movements contain certain qualities essential to perform the
ideal motor skill sequence. Developing
an exercise program requires insight and knowledge regarding functional
movement. Understanding movement
patterns, identifying muscle imbalance and dysfunction are necessary to properly
progress your client. This presentation
will encompass all areas to develop the optimal program and keep your client
Biography: Lock Haven University
BS Health and Physical Education, December 1990
Trainer/ Educator, Owensboro Medical Health System HealthPark – 11 years
Elizabeth Glenn-Bottari, MA, RN, CRRN
What Hospital Leadership Wants/Needs to Know About Medical Fitness
Objective 1: Learn what Hospital leadership expects from Medical fitness facilities
Objective 2: Learn how medical fitness facilities are integral and key Dept of health care systems and the gateway to the new health reform
Objective 3: Learn other contributions a medical fitness center can make to a health care system besides profitability
Description: This presentation will review the expressed desires of hospital leadership as it relates to medical fitness center. It will emphasize the many contributions a medical fitness center offers a Hospital. It will emphasize the key role MFCs have in health care and the new developing health care reform. This presentation will explain why medical fitness is the future of health care.
Distinguish your Medical Fitness Center from all Competitors in your Market
Objective 1: Learn the difference between MFCs and both low and high priced competitors in your market
Objective 2: Learn how to counter competitive offers
Objective 3: Learn ho to attract and the opportunities with a new incremental market
Description: Concerns have been raised by members and people in our industry that they have a difficult time competing with low priced commercial facilities. The presentation will identify the distinction and special attributes an MFC has over all competitors. You will learn you have no competition and an MFCs fees are cheap at twice the price.
Suzanne Gray, MS
The Proper Environment and Power of
Play for Autistic Populations
Objective 1: Learn about proper exercise techniques and how to create the
appropriate surroundings to be effective with autistic populations
Objective 2: The eight essentials strategies of the award winning Raise the
Bar program to achieve desired behaviors will be demonstrated.
3: The measured health and well
being benefits for each participant will also be discussed
Description: Exercise programs are one of the most underutilized yet
effective treatments for youth and adults with Autism Spectrum Disorders.
Traditional fitness programs, though fun and appropriate for typical
populations, are not usually a good fit for this special population. Because
one size does not fit all, Raise the Bar will address movement activities to
identify movement dysfunctions, strength and sensory deficits impeding success.
Biography: Suzanne Moore Gray, Owner and Founder of Right Fit Sport
Fitness Wellness a business that develops model sports, fitness, and
occupational training programs for people with and without special needs.
Suzanne earned a Bachelor of Science Degree from Slippery
and a Master’s of Science Degree from Western Illinois
thereafter, Suzanne met Dr. Mary Mikros, Principal at J.C.
in Chicago, and
was asked to build a gym and fitness program for the school’s children. It was
here Suzanne created the "One Magnificent Workout for Kids”, this model youth
fitness program was awarded Illinois’
Top Elementary School Youth Fitness Program and was personally visited by
Arnold Schwarzenegger, who was then President of the President’s Fitness
Council. Suzanne was asked to serve on
the Illinois Governor’s Physical Fitness Council and became Head Coach of
Hinsdale Central High School Varsity Pom Dance and Competition Teams. Before
starting her second business, Right Fit, Suzanne was hired as the Fitness
Administrator and Youth Fitness Coordinator for the Five Seasons Sports Club.
Jay Groves, MS
The Vanderbilt Cancer Wellness
Program; A Collaborative Approach to Serving our Oncology Patients and
Objective 1: Participants will gain a clear understanding of the strategies
and organizational structure that were utilized to develop a successful Cancer Wellness
Program within the context of an Academic
Objective 2: Participants will understand the marketing and communication
strategies that were employed to promote the Cancer Wellness Program among our Cancer Center
faculty and providers.
Objective 3: Participants will identify the key roles played by our Patient
Advisory Council and Medical Advisory Committee in the creation and development
of our Cancer Wellness Program.
Description: In 2011, the Vanderbilt-Ingram
Cancer Center (VICC) partnered the Vanderbilt Monroe Carell Jr. Children's
Hospital, the Vanderbilt Orthopedic Institute, the Vanderbilt Dayani Center for
Health and Wellness and the Vanderbilt Center for Integrative Health to develop
the Vanderbilt Cancer Wellness Program (VCWP). The initial focus of the VCWP
was on the creation of a Lymphedema Therapy Clinic (LTC), a Stem Cell Transplant
Rehab Program and a gentle movement exercise program ("Renew") for
cancer patients in treatment. Since May, 2011 the LTC has seen 890 visits, the
Renew program has had 315 visits and 6 patients have completed the Stem Cell
Rehab Program. Efforts are now underway to assess patient satisfaction, QOL and
Biography: Graduated in 2010 with a Masters of Management in Health Care
from the Vanderbilt
University. Has worked as
the Administrative Director for the past 28 years at the University’s Medical Center.
Reaching Your Community Through
Competitive Events for all Ages
Objective 1: Learn how to develop events such as running races, triathlons,
race prep training programs and clinics that can provide opportunities for the
community to experience your facility, programs and training staff.
Objective 2: Learn how partnering with other races in your community to
establish a race series can increase participation, allow for sharing of
resources and equipment and provide qualified volunteer staff.
Description: The collaboration provides support for the development of new
races that meet safety and professional race management standards. Through the series a participation and
performance competition will draw participants and that helps to increase the
donation of funds to the race supported charities.
Biography: Jodi Heimrich is the special services coordinator at the FirstHealth Center
for Health & Fitness in Pinehurst,
NC. She manages the group exercise and kids
center departments and has over 20 years of teaching experience. She is a national presenter for Interactive
Fitness Trainers of America.
Certifications include AFAA and IFTA in group exercise and personal
training. She also serves as the race
director for the Turkey Trot 5K, 10K and Half Marathon, Run for the Ribbons 5K
Trail Run, and the FirsthHealth of the Carolinas Youth Triathlon. She is the coordinator of the FirstHealth
Sandhills Race Series.
Jeramie Hinojosa, MS
Managing to Medical Fitness
Objective 1: The
participant will learn how to identify and utilize the expertise of a medical
director or advisory board.
Objective 2: The
participant will learn how to use pre-activity screening procedures to
appropriately refer potential users to maximize outcomes.
Objective 3: The
participant will learn the basics of preparing your team to handle emergencies effectively.
Objective 4: The
participant will learn how integrated medical programming can meet the needs of
your members and community.
Objective 5: The participant will learn how to recruit,
train and evaluate highly skilled staff.
Objective 6: The
participant will learn how to evaluate programs/services to determine their effectiveness.
Objective 7: The
participant will understand the importance of maintaining a margin for your
business so you can do your mission.
Fitness Centers are uniquely positioned to deliver an unmatched level of
preventive care to our customers. The
success of your center depends on your knowledge of what differentiates your
business and your ability to effectively manage your medical fitness resources. In this session we’ll discuss the practical
application of the MFA’s standards and guidelines including physician
leadership, user screening, emergency preparedness, program management and
financial accountability to create the most positive outcomes for your
customers and your business.
Biography: For the past 4 years, Jeramie has served as
the Director of the Olympic Centers at East Texas Medical Center.
Before that Jeramie worked as the Senior Clinical Exercise Specialist at the East Texas
for 6 years. Graduated with a MS in Clinical Exercise Physiology from the University of Texas
at Tyler in
Roger Jahnke, O.M.D. ~ Keynote Speaker
Integration of the Mindy Body
1: The recovery of America’s lost
value – self-reliance.
2: How to fill the marketing and
sales funnel with an automated coaching "wizard”.
3: The human body makes medicine for
Biography: Roger Jahnke, O.M.D., has dedicated his professional life to
sharing the powerful ancient healing traditions of China. He is the director and chief
instructor of theInstitute of Integral Qigong and Tai Chi, Santa Barbara, California;
and a cofounder and recent chairperson of the board of theNational Qigong
With almost 30 years of clinical practice as a physician of
acupuncture and Traditional Chinese Medicine and eight research tours to China, Dr.
Jahnke has emerged as a key spokesperson forTai Chi (Taiji)
andQigong (Chi Kung) and is a master teacher of these arts. He has studied
hundreds of forms of Qigong with master teachers and visited numerous
hospitals, institutes, training centers, temples, and sacred sites in China,
focusing on the cultivation ofQi(Chi).
Wes King, LGI, WSI, CPR
How to "Tap” into your Water –
Aquatic Program Growth
Objective 1: To provide a systematic plan that show will show strategies on
how increase usage and revenue for facilities with pools.
Objective 2: To establish accountability and training standards for aquatic
management to implement within their department.
Objective 3: To show the sustainability of an aquatic programming based on
scheduling, marketing, and facility-wide promotion.
Description: The content covered will be a combination of current Aquatic
program successes at Galter Life Center
The information will be presented in a universal manner so support the growth
of similar facilities. There will be details regarding staff training, types of
classes to offer, scheduling options and space utilization. The secondary goal
is to provide specific tools that can be used for Aquatic leaders to develop
sustainable and profitable programs.
Biography: Western Illinois
University, BA, May 2002
Aquatics Director at
Galter LifeCenter – 15 months
Doug Kleber, RKT, LMT, ND
From Stabilization to Function
1: To understand the importance of
strengthening and stabilizing joints before functioning.
2: To identify element, compound and
Objective 3: To show how to progress through element, compound, and complex
movements and the factors that determine how to progress.
Description: We will discuss the importance of stabilizing joints in
situations such as neurological conditions, injury, and preparation for
activity or competition. We will look at
several joints and identify the element, compound and complex movements for
those joints showing how to get them ready for function. We will discuss the importance of
progression, and how to progress in both rehabilitation and performance
training. We will also discuss the
importance of nutrition as a part of the progression process.
Biography: University of Illinois,
Kinesiology, May 1977
President at Personal
Performance Training and Rehabilitation – 19 years
Stewart Levy, R.Ph
Evidence Based Chronic Disease
Tools, Resources and Effective Models
1: Identify the difference between
HRA and Predictive Risk Assessments
2: Learn about specific evidenced
based assessments focused on nutrition, activity, behavior change
Objective 3: Identify best practices employers have used to implement
professional staff, including RDs and Health Coaches, and other professional
staff within Medical Fitness Association locations
Description: This session will address the need for Medical Fitness
Association members to implement wellness programs that achieve effective ROI
and measure health outcomes. We will
first evaluate assessment tools that measure not only chronic disease risk but
also can predict the future risk of an employee population. There are also new evidenced-based assessment
tools, developed in academia, that are specific to nutrition, activity, and
behavior change that can help support health coaching / intervention
program. The presentation will then
highlight successful case studies with Abbott,
Texas Instruments, and BMW which
used these evidenced based assessment tools and incorporated professional staff
such as RDs and health coaches to measure outcomes on their employee
populations. We will also highlight the
importance of health coaching and credentialing as it pertains to effective
health outcomes. Finally, a review of
management tools Medical Fitness Association Members can use to support
internal administration of their wellness programs and measure outcomes.
Levy R.Ph. is the President and founder of Health Promotion Solutions a
consulting and service organization focused on evidenced-based solutions for
the prevention, screening, and management of chronic diseases. Clients include
major Fortune 500 Employers, Insurance Companies, Retail Chains /Clinics,
Pharmaceutical Companies, Business Coalitions, Medical Fitness
Firms, and Health Promotion Organizations. Stewart’s 25-year healthcare career includes senior level
sales and marketing positions in the pharmaceutical industry including Novo
Nordisk and Merck and Senior VP of Business Development with Impact Health a
national health promotion organization. Stewart Levy has a Bachelor of Science
Degree in Pharmacy from the University
of Wisconsin and is a
licensed Pharmacist. He completed a Masters Degree in Business (MBA) in
Marketing, from Farleigh
Most recently he is serving as an Adjunct Professor at the Wharton Business
School (Penn) working on
Dan Lynch, MS, FWHP
Medical Fitness Centers and the Future of Profitable Medicine
Description: As we approach full implementation of Healthcare Reform in 2014 prevention will be a key strategy in keeping Americans healthier. As a result, medical fitness centers will continue to grow as they have over the last decade at an approximate rate of 400%. Learn how you can make your center increase its profits and also increase the profits of outpatient services for your hospital. Learn how your healthcare system can get into the medical fitness business at no cost.
Biography: Dan Lynch is President and CEO of VisionBridge. He
has been actively engaged in the development of medical fitness centers since
his entry into the fitness business in 1973. Starting in the corporate world at
Mobil Oil Corporation, he has developed centers for Chase Manhattan Bank, HBO
and consulted with companies like American Express, First Chicago, Merrill
Lynch and others. Since 1997 he has been exclusively involved with medically
integrated health and fitness centers. Dan was responsible for the creation of
the American College of Sports Medicine’s Health
& Fitness certification. He has a Bachelor of Science from Manhattan College,
Bronx, NY and a
Master of Science from Queens
College in the City
University of NY. He holds ACSM certification as a Program Director and
Health/Fitness Director and a Fellowship in Integrative Medicine from the
Kaiser Institute. Dan has published over 50 articles and has lectured
extensively in the United States
and in Africa, the Middle East, Europe and the Far East
on the medically integrated model
Dianne McCaughey, PhD
The Medical Fitness Expert - Leading the Change in Healthcare Delivery
Objective 1: The
ultimate network. Who are the agents of change?
Objective 2: The
need for analysis and application. One size does fit all.
Objective 3: The
need to implement versus innovate.
Description: This lecture outlines who the
Medical Experts are (doctors, nurses, physical therapists, chiropractors,
fitness trainers etc.) and what credentials they need to have in order to be
the leading change in our healthcare delivery. The Medical Fitness
Association offers a supervised, accountability based, portal for this delivery,
however, without these Medical Fitness Experts, there are no outcomes.
Medical Fitness Experts do not memorize, but instead analyze, and apply
scientific, medical, and psychological principals to create optimal wellness.
They use individual programs, personalized prescriptions, and an extensive
referral system. As medical fitness experts, we need to collectively
network our patients, members, and clients to the appropriate specialists to
treat all their needs.
Functional Training for Clients with Low Back Pain
Objective 1: Learn the 3 factors that
contribute to low back pain and how to prevent them.
Objective 2: Learn the 3 stages of exercise
and how to implement them in fitness program design.
Objective 3: Learn the 5 stages for
building the ultimate back and the ultimate referral business.
Description: With more than 80% of the
population experiencing low back pain at some point in their lives, the need to
provide safe and effective exercise programs for these clients is critical.
Armed with a better understanding of the role exercise plays in managing and
preventing low back pain, as well as the key guidelines for fitness program
design, participants will be equipped with the tools necessary to design
programs that will help improve function, reduce pain and enhance overall
quality of life.
McCaughey Ph.D. is an award winning fitness specialist with more than 30
years experience in personal training, group exercise, and coaching. She is an international publisher, speaker,
author, consultant, master trainer and presenter who has traveled the world
touching lives. She has a special talent in creating synergistic self-efficacy
with her students. Her mission and purpose is to educate, inspire, and empower
people to be the best they can be. She has been practicing and teaching the
ways of the Medical Fitness Expert for decades and is excited that this portal
for health care delivery is becoming a reality. Her passion is being a personal
growth and teambuilding seminar facilitator.
Some of her previous clients include Hewlett Packard and the United
Philosophy/Gerontology, Union Institute and University (2004)
M.A.P.E. Physical Education, University of
Florida, Honors (1980)
B.S. Physical Education, University of Florida,
High Honors (1979)
Amanda Meschi MS, Deb Riggs MEd, & Art Slowinski MS
Facility Certification Roundtable
Description: If you are interested in learning more about becoming
a certified medical fitness center, need more assistance in preparing for your
upcoming certification or are already certified and need a brush-up on the
newly revised requirements to prepare for recertification, this session is for
you! Three certified medical fitness center operators and facility examiners
will bring you through a detailed outline of all aspects of certification.
Biography: Amanda Meschi, MS
– Graduated in 2007 with a masters in exercise science. She is the supervisor
for South Jersey Healthcare Fitness Connection for the past 6 years. She is
also an examiner for facility certification for MFA. Duties include: Gather
information from medical fitness facilities and benchmark their programs and
services against standards and guidelines designed specifically for medically
integrated fitness centers. Findings are then present to the MFA Board of
Directors to determine accreditation status.
Deb Riggs, Med - Deb Riggs received a Bachelor of Science degree in
Physical Education, Health & Recreation from Loyola University of New
Orleans and a Masters of Education from Ohio University. She has served the last 14 years as the
General Manager of the TriHealth Fitness & Health Pavilion in Cincinnati, Ohio
since its pre-construction start-up phase and has been with TriHealth’s
Corporate Health Division for 20 years.
– Graduated in 1995 with a masters in exercise physiology from the University of Illinois. He is currently the Director
of Operations for Galter
Margaret Moore, MBA
Successful Integration of
Wellcoaching into the Health and Fitness Management of Your Members in an
Outcomes Based Model
Objective 1: The participant will be able to list the key components of
tracking and reporting wellcoaching outcomes in a medical model program.
Objective 2: The participant will be able to identify key wellcoaching
outcomes that are the most defining and should be tracked in a medical fitness
Objective 3: The participant will be able to effectively describe
wellcoaching and define how to successfully integrate wellcoaching into an
evidence based outcomes driven medical fitness program.
Description: Wellcoaching, the foundation of sustainable change and success
in effective medical fitness management. However, mastering the art and science
of Wellcoaching purposefully enables centers to go beyond just providing
members with a place to exercise, receive an exercise prescription or complete
health and fitness assessments. All of the dimensions of a person's way of life
are crucial to assess, manage and track to truly be successful in empowering
someone to achieve lasting improvement in their overall health, fitness and
well-being. Discover how to simply integrate Wellcoaching into the everyday
business of your medical fitness center in a technology outcomes based
and CEO of Wellcoaches. Wellcoaches Corporation is setting the standard for
professional coaches in healthcare and wellness, training and supporting health
and wellness coaches, in strategic partnership with the American College
of Sports Medicine (ACSM). Wellcoaches School of Coaching - www.wellcoaches.com. Since fall 2002,
Wellcoaches and its thirty plus faculty and mentor coaching team have trained
5,000 coaches in 32 countries, and presented to more than 2,000 professionals
at conferences and in workshops. Wellcoaches now trains 1,100+ coaches per year
and has built the largest community of coaches in health and wellness
worldwide. Received her MBA in International Business from the University of Western Ontario in 1983.
Tom Nelson, MA
Hospital Wellness Platform Integration
Objective 1: The need for meaningful connection and engagement ofMedicalFitnessCenter members to improve outcomes and
Objective 2: The need for hospitals to engage their employees in
health improvement and wellness activities to reduce healthcare costs and
Description: Club One has already successfully launched this program
across multiple corporate partners and community centers nationwide, and our
two Hospital/Medical Fitness partners. I am confident it will be well
received my Hospital Executives, Medical Fitness Center Directors, General
Managers, and Medical Integration Specialists because of the engagement impact
on fitness members, outcome tracking, and the cross over into hospital
Additionally, this approach clearly
captures two hot topics in the hospital world: Cost Avoidance and Patient
Acquisition/Retention. Most importantly, this isn’t a specific program
that they would have to buy or implement, rather it is a strategy or approach
for them to consider for theirMedicalFitnessCenter.
Michael O’Donnell, PhD, MBA, MPH ~ Keynote Speaker
Producing the Best Health and
Financial Outcomes by Using the Most Effective Health Promotion Strategies
1: Learn how to integrate health
promotion programs into the fabric of every workplace.
Objective 2: Provide a forum for engaging discussions among practitioners,
scientists and clinicians on the most effective health promotion strategies.
Objective 3: Provide reports from top practitioners on what we know about
strategies to enhance motivation, build skills and create environments that
make the healthy choices the easiest choices.
Description: Learn how to act now and make these programs a reality and
acting now will create unprecedented opportunities for health promotion
professionals who have the necessary skills.
is the editor in chief for the American Journal of Health Promotion and is the
program chair for Art and Science of Health Promotion Conference.
Peter Ohnemus, Founder and CEO
Digital Prevention Examples from the European Well-Being Industry
Biography: Peter Ohnemus is the founder of the QUENTIQ Health
Score/QUENTIQ AG, Zurich/Switzerland. Peter has been involved in high-tech and
bio-tech investments over the last 25 years and this had led to four IPO’s and
multiple trade sells.
Peter Ohnemus and his Network Capital Holding,
his private investment firm, is currently invested in high-tech, bio-tech and
sustainable energy/infrastructure start-ups
Peter co-founded ASSET4, the world’s leading
provider of extra-financial information, in 2004, which was sold to Thomson
Reuters, New York in November of 2009. Mr. Ohnemus previously held senior
executive positions with Sybase, Logic Works, The Fantastic Corporation and COS
– all of which went public during his tenure.
Peter lives just outside Zurich, is married
and has 5 daughters.
Kerry Olsen, MD & Beth Warren,
Learn What Customers Really Want
from a Medical Fitness Facility
1: Learn how to measure your total
service experience for all the populations you serve.
2: Learn how to engage your staff by
creating transparency in member feedback.
3: Understand how better services
impact your bottom line.
Description: The medical fitness industry has an advantage of access to
exceptional medical information and experts.
We often lack access to exceptional service methodologies. Learn what the Mayo Clinic is doing to enhance
member experiences at their medical fitness facility. Learn how to improve member retention and
utilization through a comprehensive focus on service while still being cutting
edge on the medical and research aspects of your business.
D. Olsen, M.D. is a Consultant and
Professor in the Department of Otolaryngology – Head and Neck Surgery. He
attended Northwestern University where he received his B.A. and then was in
the first graduating class at Mayo
where he received his M.D in 1976. He also did his internship and
residency here at the Mayo GraduateSchool
and a fellowship in Facial Plastic Surgery in Boston. He is Chair of the Division of
Head and Neck Surgery and devotes his surgical practice exclusively to head and
neck oncology. He has been named Teacher of the Year 5 times and a
Distinguished Clinician at Mayo Clinic.He has chaired the Rochester
Facility Committee for the past 15 years and led the team that planned and
constructed the Gonda
Building. He is a former member of the Rochester Board
of Governors. Dr. Olsen is a current member
of the Mayo Clinic Board of Governors and Mayo Clinic Trustees as well as
Medical Director of the Mayo
Living Center. He is the Chair of the Mayo Clinic Wellness
Beth Warren, MBA is the Director of the Dan Abraham
Center. She received her Bachelor of Science in
Health Promotion from the University
of Iowa in 1994. Beth also received her Master of Business
Administration in 2002 from the University
of St. Thomas. Beth serves on the Embody Health Editorial
Review Board in addition to numerous other wellness leadership roles at the
Mayo Clinic over the past fourteen years.
She serves as the Secretary of the Mayo Clinic Wellness Initiative.
Susan Parker, BS, MS
How to Operate the Successful Medical
Fitness Aquatic Program
Objective 1: Participants will be given a detailed description regarding
the operation of a successful integrated medical fitness model that has been in
existence for 15 years.
Objective 2: Participants will look at requirements the aquatic and safety
requirements for MFA Certification and discuss methods for implementation.
Objective 3: Participants will have the opportunity to discuss common
points of interest including, but not limited to: pool chemistry and maintenance, recreational
and therapeutic programs, new ADA
laws, National Red Cross fee changes, etc.
Description: Sue Parker Manager of Center Activities and Programs at Akron
General LifeStyles will describe exactly how this aquatic department operates,
including facility description, chain of command, programs and services
offered, & roles and responsibilities.
In addition, she will facilitate a discussion on Medical Fitness
Certification criteria that affect the aquatics department and allow open
discussion on topics of mutual interest as described in Objective 3.
Biography: Cleveland State
University, BS Education,
Manager of Center
Activities and Programs, Akron General Lifestyles – 15 years
Phil Raper, MSHA, ACE
A Global Perspective of Medical
the past 17 years, Phil has worked as the Members Services/Day Spa Supervisor
at the North Mississippi Medical
Center. Graduated from
the University of Alabama at Birmingham
with a Master in Science in 2008.
Douglas Ribley, MS
Medical Fitness & Clinical
Integration, "The Outcome and Business Solution”
1: High level concepts and trends
related to both the current state and future of health care.
Objective 2: Provide the definition of clinical integration in a medical
fitness environment...what it is and what it is not.
Objective 3: Presentation of both the benefits and challenges of a
clinically integrated medical fitness center and key strategies and tactic
related to implementation of this model.
Description: One of the top three medical fitness center differentiators is
the inclusion of clinical integration. A
health and wellness center is an outpatient facility the brings together
outpatient clinical services together with retail oriented health services in
an effort to improve the health of the community the center is intended to
serve. This session will cover the
current and future landscape of health care, the definition of clinical
integration, benefits and challenges of this model and finally, detailed
implementation strategies and tactics.
Biography: Doug Ribley has been active in the development and
administration of quality health, fitness and wellness programs and facilities
for twenty-eight years. He has worked in
the corporate, commercial and hospital based arenas. Doug is currently the Vice President of
Health & Wellness Services at Akron General Health System. He was instrumental in the development and
has been responsible for the day-to-day operation of the award winning Akron General Health &
located in Bath, Ohio.
This project emphasizes prevention, early detection, rehabilitation, and
outpatient treatment in a unique, clinically integrated, environment.
Doug has been instrumental in the development of several
hospital wellness center projects throughout the country. He is also responsible for several additional
Akron General satellite wellness centers including the Stow Health &
Wellness Center that opened in June of 2007, and a third health and wellness
center that will open in the fall of 2011. Doug was an appointed member of the
Ohio State Governor’s Council on Physical Fitness, Wellness, and Sports, is a
past President and Chairman of the Medical Fitness
Association, and is a frequent author, speaker and wellness
center consultant. Doug is also a
recipient of the MFA Distinguished Service/Director Award, the John P. Greene
Founders Award, and the Don Schneider Award for service to the MFA.
Deb Riggs, MEd
Exercise is Medicine Referral
Utilizing an EMR
Objective 1: Identify the evolution of healthcare reform and the
opportunity to link your medical fitness center to physician practices through
Objective 2: Learn how to engage hospital administrators and physicians
utilizing the patient EMR to implement the Exercise is Medicine™ concept and process
referrals to your medical fitness center.
Objective 3: Design measurement standards for individualized assessments
and tools to measure progress/success of patient satisfaction as well as
effectiveness of using EMR to improve patient care.
Description: Identify the evolution of healthcare reform and the
opportunity to link your medical fitness center to physician practices through
Biography: Deb Riggs received a Bachelor of Science degree in Physical
Education, Health & Recreation from Loyola University of New Orleans and a
Masters of Education from Ohio
University. She has served the last 14 years as the
General Manager of the TriHealth Fitness & Health Pavilion in Cincinnati, Ohio
since its pre-construction start-up phase and has been with TriHealth’s
Corporate Health Division for 20 years.
Lori Shuart, MA, RKT
Thanking a Veteran through Medical Fitness - Untapped
Shuart graduated from Virginia
in 2004 with a M.A. in Fitness & Human Performance. She currently is the
President of the American Kinesiotherapy Association and is a Kinesiotherapist
at the HH McGuire Veterans Affair Hospital.
Art Slowinski, MS
Objective 1: TBD
Objective 2: TBD
Objective 3: TBD
Biography: Graduated in 1995 with a masters in exercise physiology from
the University of
Illinois. He is currently
the Director of Operations for Galter
Bill Sonnemaker, MS
How to Get the Medical Community to Buy In
Objective 2: TBD
Kinetic Chain Testing and Corrective
1: Demonstrate how to use high levels
of neuromuscular stimulation.
2: View a demonstration using the
Description: The system is designed to help patients with musculoskeletal
pain regain normal function by using high levels of neuromuscular stimulation.
This is accomplished using a system called the Redcord Trainer, in which the
patient is suspended in a series of slings that offload weight and allow the
therapist to gradually induce therapy.
Biography: Bill Sonnemaker, MS is an internationally sought after
Personal Trainer and Fitness Educator. He is a spokesperson for IDEA and is the
recipient of the 2007 IDEA International Personal Trainer of the Year Award and
the 2007 NASM Pursuit of Excellence Award. He is the founder and CEO of Catalyst
Fitness, Georgia’s only fully accredited and medically recognized personal
training and performance enhancement facility. Bill holds a MS in Performance
Enhancement and Injury Prevention. Certifications: NASM, NSCA, ACE, ACSM,
Shelly Wegman, MS, RD, LDN
Nutrition and Exercise for the Bariatric Client
Objective 1: Understanding the 3 common bariatric procedures (adjustable
gastric band, gastric sleeve, gastric bypass) and how each impacts the exercise
and nutrition needs of your clients.
Objective 2: Recognize and promote the role of exercise in the
prevention/improvement of muscle wasting and bone density loss.
Objective 3: Understanding the recommendations for protein, carbohydrates,
hydration and supplementation in the bariatric client.
Description: This session will review how each procedure changes the
digestion/absorption of the gut and the changes in protein, carbohydrate and
calorie needs. It will highlight the risks and signs/symptoms of nutrition
deficiencies, the recommendations for supplements, and define the PDCAAS score
for proteins. It will review the need for exercise to prevent/improve the
muscle wasting and bone density losses associated with rapid weight loss and
the special needs of this population.
Biography: Meredith College,
BS and MS Food and Nutrition, August 2009
Registered Dietician at
Rex Healthcare – 8 years
Maracie Wilson, BS, MS Nursing
Population Health Management - The Medial Fitness Role and Revenue Opportunity
Biography: Maracie Wilson is an
experienced RN clinician with a diverse health care background in critical
care, organ transplant coordination, education, and Outpatient rehabilitation
services. She has studied clinical exercise science and health care systems
management. She is the director of Wellness and Health Improvement for the St.
Joseph Health System. Given the current call for sustainable healthcare
redesign, her work focuses on designing best practice population health and
disease management models that can be implemented across the medical facilities
within the health system.