MFA Annual International Conference

What are people saying about the MFA Annual Conferences…

“As this was my first MFA Annual Conference, I was blown away by the amount of education. Truly motivational and uplifting as we continue to fight the healthcare issues.”

“By attending this annual event, I can further my groundwork at a fitness center expansion that is clinically integrated.”

“I’m looking forward to the next one. It truly is the Medical Fitness Industry Conference of the year!”

Join us for the Medical Fitness Association’s 29th Annual International Conference in the award-winning Orange County Convention Center (OCCC) in Orlando, FL. Known as the “Center of Hospitality”, the OCCC is only 15 minutes from Orlando International Airport and located in the heart of the the Convention Center District. The MFA Annual International Conference is THE place to be on November 13-15, 2019.

Mark your calendar now for three days of learning and networking to advance your career, your center and elevate the medical fitness industry!

MFA 29th Annual International Conference

Bridging the Gap

November 13-15, 2019

Orange County Convention Center, Orlando FL


New in 2019! A Raffle to benefit the Medical Fitness Foundation!

The Medical Fitness Foundation (MFF) supports members of the medical fitness industry through scholarship funding. By advancing the careers of medical fitness industry staff, MFF endeavors to elevate the industry. Your support of the Medical Fitness Foundation is an investment in the future of your industry!

Prizes include:

  • A Group Cycle Connect from Technogym
  • An IC5 Indoor Bike from Life Fitness
  • 40″ Flat Screen TV from Jonas Fitness
  • 2 Nights at the Cooper Wellness Resort in Dallas from Cooper Wellness
  • The new Hyper Vest FIT from Hyperwear
  • 4 Night/5 Day Stay at a Resort in Mexico
  • Live Actively Gear and a Consultation from Active Wellness
  • Hypervolt Percussion Massage Device from Hyperice
  • A FitBit Blaze from Medical Fitness Association
  • A One-Year Individual Membership to MFA (Transferable)
  • And more!

Tickets are $20 each or 5 for $90 or 10 for $170.
There are no physical raffle tickets. Your name is entered into the system for each ticket you purchase.
Winners will be drawn on Friday, November 15, at the Annual Conference.
You DO NOT need to be present to win! Your prize will be shipped to you.
You don’t even need to be at the Annual Conference! This Raffle is open to all!


MFA Annual Conference Registration Ticket Includes:

  • Over 100 Educational Seminars to choose from
  • Endless networking with like minded peers
  • Welcome Receptions hosted by MFA and Athletic Business
  • Participation in Round Table Discussions
  • Access to Athletic Business, Exercise is Medicine & Wellcoaches Tracks
  • Celebration for the 2019 Winners during the MFA Award Ceremony
  • Earn Continuing Education Credits
  • Enter to win a free registration for next year’s Annual Conference by playing the MFA Bingo Game: Norm Judd, won in 2018! Who will win in 2019?
  • Gain access to over 250 Exhibitors


You’re invited to this year’s pre-Conference event:
Women: Vision, Values & Verve
Wednesday, Nov 13, 8 – 11am

Presented by: Debra Siena & Sara Kooperman, JD

Fuel your fire and advance your career in this innovative and inspiring event from the Women in Fitness Association (WIFA):
Women: Vision, Values & Verve

Join both experienced and novice directors, managers, trainers and medical personnel alike as we explore proven strategies and successful practices with active discussions abound!

Based upon both personal resolutions and professional aspirations, this workshop will help carve a path towards your future.

We will begin by looking at our Vision, examining what each individual wants to achieve, developing a vision statement that supports our professional growth.

Next we will clarify and understand our Values so that they align with our behaviors, developing a purpose based upon our female desire to please everyone while remaining true to ourselves.

At the conclusion of this interactive workshop, we will address Verve, reviewing confidence and its’ ramifications on success. Leave with a defined and purposeful vision and value set to take on your future with verve!
The best way to predict the future is to create it.

MFA & Women in Fitness Association (WIFA) MEMBERS: $25

NON-MEMBERS: $99 (includes a 1-year WIFA membership –

Debra Siena is President of Midtown Health, the leader in health club management and employee wellness solutions that deliver healthy results.

She is a founding Board member of WIFA, the Women in Fitness Association, and an Industry Partner with the Medical Fitness Association.

Sara Kooperman, JD, CEO of SCW Fitness Education and WATERinMOTION®, is a visionary leader that has transformed the fitness education community. A successful business owner and advisor, she is a keynote speaker, published author, podcast presenter and sought-after industry trail-blazer.

She serves on the Gold’s Gym Think Tank, is on the Women in Fitness Association Board of Directors and is a proud inductee into the National Fitness Hall of Fame.


Join us for the Sisterhood Stride 5K Walk/Run – Thursday, Nov 14, 6:30 – 7:15am

Tie up those shoes and join us for an early morning networking walk/run along International Drive with other Women In Fitness.

Bring your Energy, Spirit & Business Cards to meet and greet our fellow walkers supporting increased leadership roles of Women In Fitness.

Rosen Centre Hotel Lobby (Hotel is connected to the Orange County Convention Center)
9840 International Dr
Orlando, FL 32819


Annual Conference Continuing Education Credits

  • ACSM – American College of Sports Medicine
  • AKTA – American Kinesiotherapy Association
  • NBHWC – National Board for Health & Wellness Coaching
  • MFA – Medical Fitness Association
  • Certificates of Attendance will be available


Who Should Attend the MFA Annual Conference?

  • Exercise Physiologists
  • Physicians
  • Medical Directors
  • Group Fitness Instructors
  • Athletic Trainers
  • Kinesiotherapists
  • Fitness Center Directors and Managers
  • Medical Fitness Students
  • Marketing Directors
  • Personal Trainers
  • Aquatic and Childcare Staff
  • Registered Nurses
  • Healthcare Business Planners and Developers
  • Program Leaders
  • Hospital CEOS and Administrators
  • Clinicians/Rehab Specialists
  • Therapists


Annual Conference Trade Show

Features over 250 Booths.

With over 160,000+ sq ft of athletic and fitness solutions and 250+ exhibiting companies, you’re bound to find the products and services you need to effectively manage and equip your programs and facilities like a champ.

Exhibitors will bring the latest and greatest innovations the industry has to offer. As you walk down the aisles of the show floor, you’ll find state-of-the-art equipment, groundbreaking technology and thousands of products and services.

The Expo features an Innovation Station, Technology Pavilion, New Exhibitor Pavilion, Demo Stage, Free-Throw Court, Early-Morning Workout and Partner Pavilions all designed to maximize your experience and optimize fresh ideas you can take back with you.