2025 Annual Conference (San Diego)


Tuesday, November 4, 2025
at
8:30 AM (PST)
to Friday, November 7, 2025 at 4:45 PM (PST)
Category: Conferences

Join us at the San Diego Convention Center on November 4-7, 2025. Get inspired and kick your career into overdrive at the MFA Annual Conference with 3 days of knowledge & networking! Bring your ideas and challenges for the Roundtables, see what's new in the fitness world at the Expo, meet up with colleagues from all over the country and Canada and, most importantly, go home energized with new ideas, knowledge and contacts!

Be sure to register before August 31st for the Early Bird Pricing! Save $150!

The MFA Annual Conference is co-located with our Conference Partner, Athletic Business! Conference attendees will have access to the Athletic Business Expo, Welcome Reception party and all of the Athletic Business sessions! It's like getting two conferences for one price!

If you do plan to attend, be sure to book your hotel room asap! Click on the Discounted Hotels link above. That will take you to the AB Show Travel Info page. Scroll down and click on Launch Hotel Map...and then pick one and book it! The rooms are limited and sell out fast!

Questions? Contact Mariann Murphy at mariann.murphy@medicalfitness.org

Credits Price
Member - September Special
Save $75 off your Conference registration during September! Registration Ends 9/30/25 at 11:59 PM PST
$524.00
Non-Member Registration - Early Bird
Registration Ended 8/31/25 at 11:59 PM PST
$749.00
Non-Member - September Special
Save $75 off your Annual Conference registration during September! (Includes a 1 year MFA Membership!) Registration Ends 9/30/25 at 11:59 PM PST
$824.00
Non-Member Registration
(Includes a 1 year MFA Membership!) Registration Ends 11/7/25 at 12:00 PM PST
$899.00

Product Add-ons

Price
MFA Mix & Meet View Product FREE

Natalie Johnson
Co-Founder/Chief Visionary at Vidl Work

Keynote: The Energy Shift: Your Competitive Edge in Work and Life

Tuesday Roundtable: Leadership & Organizational Culture

Dr. Andrew Mock
Lifestyle Medicine Physician & Medical Director at Loma Linda University Medical Center

Keynote: Lifestyle Medicine & Medical Fitness

Thursday Roundtable: Lifestyle Medicine

Thursday Expo MFA Mini-Talk: Introduction to Strongman Training by 4x California's Strongest Man

Ryan Glatt
Senior Brain Health Coach & FitBrain Director at the Pacific Neuroscience Institute

Keynote: The Brain Health Opportunity for Medical Fitness 

Panel Discussion: New Opportunities in Brain Health Programming

Tuesday Roundtable: Brain Health

Debbie Bellenger
COO at Fit Bodies, Inc.

Session: Global Wellness Trends and Rising Chronic Conditions Across All Generations

Thursday Roundtable: Integration with Healthcare

Thursday Expo MFA Mini-Talk: Travel to Paradise with Fit Bodies - Teach, Travel & Save

Dr. Aaron Aslakson
Assistant Professor & Director of Exercise Science at Crown College

Session: Are We Pushing Older Adults Hard Enough During Resistance Training?  

Shelby Shelby, MS, RDN, LD, CDCES
Registered Dietitian & Certified Diabetes Care & Education Specialist

Session: Prediabetes Education & Exercise Program (PEEP) Development 

Brad Calabrese
General Manager at the University Hospitals-Avon Health Center

Session: The Value Proposition   

Dr. László Zopcsák

CEO of IWI Europe Wellness Education

Session: Medical Fitness Across Europe: Trends, Challenges, and Opportunities for Global Learning

Jeff Young
CEO of the MRF Institute

Session: Resistance Training for Special Populations: A Universal Approach to Exercise Prescription 

Tuesday Roundtable: Special Populations Resistance Training

Graham Melstrand
CEO of ActivSport Advisory

Michael Stack
Founder/CEO of Applied Fitness Solutions

Session: Don't Say Prevention: Meeting Healthcare Networks and Payers Where They Are

Michael Stack:
Tuesday Roundtable: Exercise Pros Reimbursement

Thursday Expo MFA Mini-Talk: The Policy Shift That Will Redefine Medical Fitness Forever

Graham Melstrand:
Thursday Expo MFA Mini-Talk: Professional Development- Benefit or Strategic Investment in Your Facility’s Future?

Joel Hungate
Executive Director of Well-Being & Employer Strategy at Hancock Health

Joy Higbee
Director of Wellbeing at Hancock Health

Session: ELEVATE: A Whole-Person Approach to Weight Management   

Joel Hungate:
Thursday Roundtable: Weight Management Programming


Steven Hornberger
Director at the SDSU Center for Excellence in Aging & Longevity

Michelle Matter
Director of Aging at the SDSU Center for Excellence in Aging & Longevity

Session: Leveraging Caregiver Support to Engage and Retain Aging Members

Alan Loyd
Executive Director at Beacon Health & Fitness

Session: How to Build a Successful Six-Figure Pilates Program & Integrate it with your Health System

Dr. Karen Wonders
Founding Director/CEO of the Maple Tree Cancer Alliance
Professor & Program Director of Exercise Science at Wright State University 

Session: EIM: Revolutionizing Cancer Care Through Evidence-Based Exercise Oncology

Tuesday Roundtable: Exercise Oncology

Thursday Expo MFA Mini-Talk: Breaking Barriers: Making Exercise Oncology Accessible in Medical Fitness

Cara Lindell
Founder of The Bridging Technique

Session: The Overlooked Effects of Medical Procedures on Movement—and How to Change Them

Dr. Ted Vickey
CEO of FitWell, Inc.

Session: Connected Care: How AI Elevates Medically Integrated Fitness Experiences

Thursday Roundtable: AI in Fitness

Thursday Expo MFA Mini-Talk: How AI Can Save You 5 Hours This Week in Your Fitness Center

Patrick Mummy
CEO of AlignSmart Technologies, Inc.

Session: The Physics of Pain and Performance

Dr. Matthew Kampert
Sports Medicine Physician at the Cleveland Clinic

Session: Digitally Guided Exercise Prescriptions with Reliable Outcomes

Don Doyle
President/CEO of Healthplex Associates, Inc.

Session: Why Hospitals Should Be Into Medical Wellness

Dr. Jason Karp
Run Coach - Sport & Exercise Scientist - Author - Entrepreneur

Session: Can You Outrun a Donut? The Surprising Impact of Exercise & Nutrition on Your Waistline, Health, & Performance