Medical Fitness Leadership Institute

Premier Management Institute for
Up and Coming Director Candidates

The Medical Fitness Industry’s only management training course!

The Medical Fitness Leadership Institute course, developed by the Medical Fitness Association, focuses on a variety of topics directly related to the operational success of medical fitness centers and the development of industry leaders for this growing field.

The course is geared to the medical fitness model and medically integrated facilities. The primary focus is on the development of managers and directors either new to the medical fitness industry, or those who are preparing to take on leadership roles for the first time.

The Medical Fitness Leadership Institute is also one of many ways you can prepare for the Medical Fitness Facility Director Certification exam. Participating in this course does not provide any greater benefit than any other method of preparation that may be available at present or in the future. For candidates interested in our Director Certification, participation in this course is completely optional. A list of other study resources may be found on the Director Certification page of our website.

This is a great opportunity to move your career to the next level by becoming a Certified Medical Fitness Facility Director.

Here’s the scoop on the 2022 Medical Fitness Leadership Institute:

When: August 17: MFLI Opening Event: 5-7pm
August 18: 8am – 5:30pm
August 19: 9am – Noon

Where: Pinehurst, NC – home of the First Health Fitness facility

Hotel: Homewood Suites Hotel, Pinehurst – Click Here for the MFA rate.

Medical Fitness Leadership Institute Registration Rates 
MFA Members preferred rate: $299
Non-Members: $499 (includes a one year Individual MFA Membership)

For more information or to register, please contact Mariann Murphy, MFA Director of Marketing, at

Registration Includes

  • Participation in the Medical Fitness Leadership Institute
  • Pre-Institute Social Event
  • Continuing Education Credit Hours

Topics may include:

  • The Medical Fitness Physical Plant
  • Recruit, Train, Retain and Evaluate Staff
  • Programming for the Medical Fitness Center
  • Marketing and Communications
  • Sales and Referrals – The Lifeblood of Your Center
  • Financial Systems & Budgeting
  • Relationship Building and Member Retention
  • Benchmarking and Outcomes
  • Business Planning – From Vision to Targeted/Measurable Goals

David Flench, MBA, FACHE, FMFA, ACSM-cEP – MFA Board Chair-Elect
Doug Ribley, MS, FMFA – Sr. VP – Health & Wellness Services at Cleveland Clinic Akron General
Jeff Jeran, MS, CSCS, FMFA – Corporate Director of Fitness Services at Valley Health Wellness & Fitness Center
John Caliri, FMFA – Administrative Director-Fitness at FirstHealth of the Carolinas
Kevin McHugh, FMFA – Chief Operating Officer at The Atlantic Club