Medical Fitness Institute

Premier Management Institute for
Up and Coming Director Candidates

Doubles as Prep Course for the New Fitness Facility Director & Medical Fitness Facility Director Credential Exams

Due to COVID-19, this year’s Medical Fitness Institute will be held virtually. We will be creating modules on a password-protected site. You will be able to complete the modules at your convenience between August 17 through October 16 and you will have access to the modules for a full year as a refresher!

The program developed by the Medical Fitness Association will focus on a variety of topics directly related to the operational success of medical fitness centers and the development of industry leaders for this growing field. This interactive event focuses on management issues and there is ample time for interaction and discussion with industry leaders who serve as faculty about issues specific to your facility.

Seminars are geared to the medical fitness model and medically integrated facilities. The primary focus is on the development of managers and directors either new to the medical fitness industry, or those who are preparing to take on leadership roles for the first time.

In addition, the Institute has been tailored to cover a majority of the material covered in the  Fitness Facility & Medical Fitness Facility Director Credential examinations. This is an excellent review course and one of several ways to prepare for the Director credentials. The exam will be offered at the end of the conference so the information should be fresh in your mind.

This is a great opportunity to move your career to the next level by becoming a Certified Fitness Facility Director, or a Certified Medical Fitness Facility Director. A separate registration and an additional fee are required to take the exam.

Medical Fitness Institute Registration Rates
MFA Members preferred rate: $299
Non-Members: $499 (includes a one year Individual MFA Membership)

1st Day – August 13 – Welcome via GoToMeeting
August 13 – October 16 – Complete modules at your convenience

Registration Includes

  • Preparation Materials for the two Director Credentials
  • Nine Continuing Education Credit Hours
  • Online Welcome Reception
  • Access to Industry Leaders
  • Networking Opportunities


  • The Medical Fitness Physical Plant
  • Recruit, Train, Retain and Evaluate Staff
  • Programming for the Medical Fitness Center
  • Marketing and Communications
  • Sales and Referrals – The Lifeblood of Your Center
  • Financial Systems & Budgeting
  • Relationship Building and Member Retention
  • Benchmarking and Outcomes
  • Business Planning – From Vision to Targeted/Measurable Goals

David Flench, MBA, FACHE, FMFA, ACSM-cEP – MFA Board Chair-Elect
Doug Ribley, MS, FMFA – Sr. VP – Health & Wellness Services at Cleveland Clinic Akron General
Jeff Jeran, MS, CSCS, FMFA – Corporate Director of Fitness Services at Valley Health Wellness & Fitness Center
John Caliri, FMFA – Administrative Director-Fitness at FirstHealth of the Carolinas
Kevin McHugh, FMFA – Chief Operating Officer at The Atlantic Club

Event Sponsored By Industry Partner